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Twitter Weekly Updates for 2010-01-23

Uop past midnight. 3am feeding. 5am hurts. Back to bed? #
Stayed up this morning and watched Terminator:Salvation. AWAKs make for bad plot advancement. #
Last night, Inglorious Basterds was not what I was expecting. #
@jeffrosecfp It's a fun time, huh. These few months are payment for the fun months coming, when babies become interactive. 🙂 in reply to jeffrosecfp #
RT @BSimple: RT @bugeyedguide: When we cling to past experiences we keep giving them energy…and we do not have much energy to spare #
RT @LivingFrugal: Jan 18, Pizza Soup (GOOOOOD Stuff) http://bit.ly/5rOTuc #budget #money #
Free Turbotax for low income or active-duty military. http://su.pr/29y30d #
To most ppl,you're just somebody [from casting] to play the bit part of "Other Office Worker" in the movie of their life http://su.pr/1DYMQZ #
RT @MoneyCrashers: Money Crashers 2010 New Year Giveaway Bash – $8,300 in Cash and Amazing Prizes http://bt.io/DQHw #
RT: @flexo: RT @wisebread: Tylenol, Motrin, Rolaids, and Benadryl RECALLED! Check your cabinets: http://bit.ly/4BVJfJ #
New goal for Feb. 100 pushups in 1 set. Anyone care to join me? #
RT @BSimple: Your future is created by what you do today, not tomorrow"— Robert Kiyosaki So take action now. #
RT @hughdeburgh: "Everything you live through helps to make you the person you are now." ~ Sophia Loren #
Chances of finding winter boots at a thrift store in January? Why do they wear our at the worst time? #
@LenPenzo Anyone who make something completely idiot proof underestimates the ingenuity of complete idiots. in reply to LenPenzo #
RT @zappos: "Lots of people want to ride w/ you in the limo, but what you want is someone who will take the bus w/ you…" -Oprah Winfrey #
RT @chrisguillebeau: "The cobra will bite you whether you call it cobra or Mr. Cobra" -Indian Proverb (via @boxofcrayons) #
RT @SuburbanDollar: I keep track of all my blogging income and expenses using http://outright.com it is free&helps with taxes #savvyblogging #
Reading: Your Most Frequently Asked Running Questions – Answered http://bit.ly/8panmw via @zen_habits #

Make Extra Money Part 2: Niche Selection

If you want to make money, help someone get healthy, wealthy or laid.

This section was quick.

Seriously, those three topics have been making people rich since the invention of rich. Knowing that isn’t enough. If you want to make some money in the health niche, are you going to help people lose weight, add muscle, relieve stress, or reduce the symptoms of some unpleasant medical condition? Those are called “sub-niches”. (Side question: Viagra is a sub-niche of which topic?)

Still not enough.

If you’re going to offer a product to help lose weight, does it revolve around diet, exercise, or both? For medical conditions, is it a way to soothe eczema, instructions for a diabetic diet, a cure for boils, or help with acne? Those are micro-niches.

That’s where you want to be. The “make money” niche is far too broad for anyone to effectively compete. The “make money online” sub-niche is still crazy. When you get to the “make money buying and selling websites” micro-niche, you’re in a territory that leaves room for competition, without costing thousands of dollars to get involved.

Remember that: The more narrowly you define your niche market, the easier it is to compete. You can take that too far. The “lose weight by eating nothing but onions, alfalfa, and imitation caramel sauce” micro-niche is probably too narrowly defined to have a market worth pursuing. You need a micro-niche with buyers, preferably a lot of them.

Now the hard part.

How do you find a niche with a lot of potential customers? Big companies pay millions of dollars every year to do that kind of market research.

Naturally, I recommend you spend millions of dollars on market research.

No?

Here’s the part where I make this entire series worth every penny you’ve paid. Times 10.

Steal the research.

My favorite source of niche market research to steal is http://www.dummies.com/. Click the link and notice all of the wonderful niches at the top of the page. Jon Wiley & Sons, Inc. spends millions of dollars to know what topics will be good sellers. They’ve been doing this a long time. Trust their work.

Niche Research — Click for full-size image

You don’t have to concentrate on the topics I’ve helpfully highlighted, but they will make it easier for you. Other niches can be profitable, too.

Golf is a great example. Golfers spend money to play the game. You don’t become a golfer without having some discretionary money to spend on it. I’d recommend against consumer electronics. There is a lot of competition for anything popular, and most of that is available for free. If you choose to promote some high-end gear using your Amazon affiliate link, you’re still only looking at a 3% commission.

I like to stick to topics that people “need” an answer for, and can find that answer in ebook form, since I will be promoting a specific product.

With that in mind, pick a topic, then click one of the links to the actual titles for sale. The “best selling titles” links are a gold mine. You can jump straight to the dummies store, if you’d like.

Of the topics above, here’s how I would narrow it down:

1. Business and Careers. The bestsellers here are Quickbooks and home buying. I’m not interested in either topic, so I’ll go into “More titles”. Here, the “urgent” niches look like job hunting and dealing with horrible coworkers. I’m also going to throw “writing copy” into the list because it’s something I have a hard time with.

2. Health and Fitness. My first thought was to do a site on diabetic cooking, but the cooking niche is too competitive. Childhood obesity, detox diets and back pain remedies strike me as worth pursuing. I’m leaning towards back pain, because I have a bad back. When you’ve thrown your back out, you’ve got nothing to do but lie on the couch and look for ways to make the pain stop. That’s urgency.

3. Personal Finance. The topics that look like good bets are foreclosures and bankruptcies. These are topics that can cost thousands of dollars if you get them wrong. I hate to promote a bankruptcy, but some people are out of choices. Foreclosure defense seems like a good choice. Losing your home comes with a sense of urgency, and helping people stay in their home makes me feel good.

4. Relationships and Family. Of these topics, divorce is probably a good seller. Dating advice definitely is. I’m not going to detail either one of those niches here. Divorce is depressing and sex, while fun, isn’t a topic I’m going to get into here. I try to be family friendly, most of the time. Weddings are great topic. Brides are planning to spend money and there’s no shortage of resources to promote.

So, the niches I’ve chosen are:

Back pain
Bankruptcy
Conflict resolution at work
Detox diets
Fat kids
Foreclosure avoidance
Job hunting
Weddings
Writing copy

I won’t be building 9 niche sites in this series. From here, I’m going to explore effective keywords/search terms and good products to support. There’s no guarantee I’ll find a good product with an affiliate program for a niche I’ve chosen that has keywords that are both highly searched and low competition, so I’m giving myself alternatives.

For those of you following along at home, take some time to find 5-10 niches you’d be willing to promote.

The important things to consider are:

1. Does it make me feel dirty to promote it?

2. Will there be customers willing to spend money on it?

3. Will those customers have an urgent need to solve a problem?

I’ve built sites that ignore #3, and they don’t perform nearly as well as those that consider it. When I do niche sites, I promote a specific product. It’s pure affiliate marketing, so customers willing to spend money are necessarily my target audience.

Sunday Roundup: Spent weekend

Misc

The problem with running a training class for a side hustle is that it sucks up half of my weekend, whenever I hold a class. I like my weekends. Unfortunately for downtime, I like extra money more.

30 Day Project Update

This month, I am trying to do 100 perfect push-ups in a single set. I’m recording each session in a spreadsheet. I am currently up to 50 in a set and 175 in a session, spread across 5 sets. This week, my elbow started hurting, so I took 2 and a half days off.

Weight Loss Update

I am on the Slow Carb Diet. At the end of the month, I’ll see what the results were and decide if it’s worth continuing. For those who don’t know, the Slow Carb Diet involves cutting out potatoes, rice, flour, sugar, and dairy in all their forms. My meals consist of 40% proteins, 30% vegetables, and 30% legumes(beans or lentils). There is no calorie counting, just some specific rules, accompanied by a timed supplement regimen and some timed exercises to manipulate my metabolism. The supplements are NOT effedrin-based diet pills, or, in fact, uppers of any kind. There is also a weekly cheat day, to cut the impulse to cheat and to avoid letting my body go into famine mode.

I’m measuring two metrics, my weight and the total inches of my waist , hips, biceps, and thighs. Between the two, I should have an accurate assessment of my progress.

Weight: I have lost 38 pounds since January 2nd. That’s 2 pound since last week.

Total Inches: I have lost 22.5 inches in the same time frame, down 1.5 inches since last week. My biceps, which are part of this measurement, have grown half an inch each since I started doing push-ups twice a day.

Best Posts

My mother-in-law hates dandelions, with a passion that just isn’t sane. I want to make her a meal that consists of nothing but dandelions.

When I got my first RSA SecureID card, I thought it was the coolest thing ever. If you’ve never had one, it gives you a rotating password that changes every 30 seconds, so nobody can guess you password for long. It was neat, and, apparently, not that secure.

The idea of a tortoise on wheels makes me smile.

I’d like to try to make yogurt. I can try whatever flavors I like. Poptart-and-broccoli yogurt just sounds….

I work really hard to save money on vacations, and this post is full of good ideas to help me do that.

eBay is making changes to their fee structure that will make it a lot cheaper to sell things. I’m guessing the back-the-customer-no-matter-what-at-the-expense-of-the-seller’s-getting-scammed policy was costing them some money.

The big box stores are pushing for Amazon to collect sales tax on all sales, in opposition to a Supreme Court ruling on the topic. It won’t make a difference in sales. Amazon will still be cheaper. And I’ll get a Canadian mail drop.

LRN Timewarp

This is where I review the posts I wrote a year ago. Did you miss them then?

I talked about teaching my kids the joy of delayed gratification. Interestingly, my son has since decided he doesn’t want an XBox 360, because the buy-in is too high, with having to buy games and controllers to match the console. We’ve also changed his allowance to savings ratio. Now, 25% of everything he makes hits his bank account. The rest is his to do with as he sees fit.

Last year at this time, it was scam week here. I wrote a post on debt scams and another on disaster scams.

Carnivals I’ve Rocked and Guest Posts I’ve Rolled

Money Problems: Boosting Your Income was included in the Totally Money Carnival.

Living in Debt: How I Sacrificed My Future was included in the Carnival of Personal Finance.

My post on spendthrift whiners was hosted on Faith and Finance. In return, I hosted his post on paper statement fees.

Thank you! If I missed anyone, please let me know.

Yakezie Blog Swap

Jacob hosted the Yakezie Blog Swap, which is a bunch of bloggers writing on the same topic and sharing the posts with each other. Here is his list of the participants this round.

He wrote about 3 of my financial pet peeves (spending too much money on drinks, financing expensive furniture, and active investing strategies) on Narrow Bridge Finance.

Robert from The College Investor wrote about how people making mistakes with their 401k accounts is a big “no-no” at Thousandaire.

Narrow Bridge Finance posted about how people not taking responsibility for their financial actions infuriates him on My Personal Finance Journey.

Prairie Eco-Thrifter posted about how sales tax is her biggest financial pet peeve at 101 Centavos.

101 Centavos posted about how wasting food makes his blood pressure rise at Prairie Eco-Thrifter.

LaTisha D Styles writes about how greedy banks upset her at Retire by 40.

Retire by 40 wrote about how bigger is not necessarily better at FSYA Online.

Bucksome Boomer writes about how advertisers that hide the real price of a product is maddening at The Single Saver.

The Single Saver wrote about parents who do not teach their children financial responsibility at Bucksome Boomer.

Kevin from Thousandaire writes about people having misconceptions about Roth IRA’s at The College Investor.

Time from Faith and Finance vents about financial institutions charging to send paper account statements, but still send out a plethora of paper junk mail at Live Real Now.

Jason from Live Real Now politely rants about how aggravating it is to see people whine about their less-than-ideal financial situations, yet do nothing about it, at Faith and Finance.

Money Sanity vents about people complaining about paying overdraft and bank fees, while at the same time, having no idea how much credit card debt they have or their checking account balance at The Saved Quarter

The Saved Quarter writes about people who are financially irresponsible and want to complain about how broke they are while showing off the new things they bought at Money Sanity

Barb Friedberg talks about how investment advisors that get paid to sell products (more salesman than investment advisors in my book) upset her at Happy Simple Living

Happy Simple Living writes about how companies and people that exploit others aggravate her at Barb Friedberg Personal Finance.

Get More Out of Live Real, Now

There are so many ways you can read and interact with this site.

You can subscribe by RSS and get the posts in your favorite news reader. I prefer Google Reader.

You can subscribe by email and get, not only the posts delivered to your inbox, but occasional giveaways and tidbits not available elsewhere.

You can ‘Like’ LRN on Facebook. Facebook gets more use than Google. It can’t hurt to see what you want where you want.

You can follow LRN on Twitter. This comes with some nearly-instant interaction.

You can send me an email, telling me what you liked, what you didn’t like, or what you’d like to see more(or less) of. I promise to reply to any email that isn’t purely spam.

Have a great week!

Budgeting tips – sticking to your budget

Finance

If you are looking to get out of debt, or you are currently debt-free and want to stay that way, then it is important that you get a grip of your financial situation and live within your means.

A good way to do this is to create a budget as this gives you a clear indication of how much money is coming in, how much is going out and also highlights any areas where you may need to make cut backs should you be falling short each month.

Once you have sorted out the figures and made necessary amendments, for example paying bills by direct debit in order to make savings or cutting existing debts by carrying out a balance transfer to a lower rate credit card, it is time to start focussing on the lifestyle changes.

As you will find, it is one thing to create a budget and quite another to stick to it, but by adhering to the following steps and exercising a certain amount of will power, you should be able to ensure that you live within your means and resist the urge to reach for that credit card.

Keep focussed

Before you start to look at how you can stick to your budget you need to clarify why you need to stick to your budget!

A budget can initially seem like something that has been devised with the sole intention of stopping you having fun and buying or doing the things that you want. So it is important to remember that, though some cutbacks may be necessary in the short term, a budget is a long-term strategy that will allow you to take control of your finances and, all being well, live a happy life that is free from the worry of excessive debt.

Change your habits

Unfortunately, a successful budget can require a change in lifestyle and this can be one of the most difficult things to adhere to.

For example, if you have previously enjoyed eating out regularly then you may have to make cut backs in this area to ensure that you are living within your means. But, instead of seeing this as a negative, try to focus on the positives and remember the reasons why you are budgeting.

And a change in habits doesn’t necessarily mean that you have to cut back on your enjoyment of life and it may actually open your eyes to other pursuits you may not have previously considered.

For example, instead of eating out try preparing a meal at home and turn your dining room into a restaurant. This means that you can still have the fine dining experience but at a fraction of the price and without the worry of making a reservation!

Shop smarter

Lists figure heavily when creating a personal budget and list-making is a habit that you should get used to when trying to stick to your budget.

When budgeting it is vitally important to avoid impulse buying and a great way to do this is to always make a list of things you need before you go shopping.

This means that you will have a clear idea of what you need and you will be less inclined to make random purchases that may just turn out to be an unnecessary drain on your finances. It’s also worth mentioning at this point that you should always differentiate and prioritise the things you need over the things you simply want.

If you are unsure how to make the distinction then put off making the purchase for a couple of days and then reconsider if you actually need it. This cooling off period will often convince you that you can do without it and save you money.

In addition, savings can be made on your shopping by simply swapping big name brands for supermarket own varieties, using discount coupons and looking for any special offers.

Overall, it is important to be fully focussed and committed to your budget plan and to be aware that a change in finances may require a change in lifestyle. But a few short term changes may well add up to better finances in the long term.

Article written by Les Roberts, budget reporter at Moneysupermarket.com.

Saturday Roundup – Dirty Beggar Edition

Misc

: Image by Chris Pirillo via Flickr

I have a favor to ask. Free Money Finance is running his annual March Money Madness blog contest. Please drop by and vote for me. Just comment with “Game 6: Bags”. Thank you!

Starting next week, my roundups will be happening on Sunday. I weigh in on Saturday, and that just makes me feel rushed on Saturday mornings.

Free Money Tip

INGDirect is having a sweet promotion. Open a checking account, use it three times in 45 days, and get $50 free. Free money is the best kind. I love my ING account and keep all of my savings there. If you don’t have an account there, yet, now is a great time to open one.