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Sunday Roundup

Eye of horse.
Image via Wikipedia

My girls have been riding in horse shows lately.  Sometimes, it seems like that’s all we’ve been doing on the weekends, but they love it.  My wife’s favorite hobby now matches my daughters’ favorite pastime.   As a bonus, we’ll never have to paint their room again, with the way they are accumulating ribbons.

Best Posts

It is possible to be entirely too connected.

My life is now complete.  It’s possible to buy 95 pounds of cereal marshmallows for just $399.   Breakfast at my house just got perfect.

I wholeheartedly agree with Tam, “You don’t need to make any excuses for crashing things into each other at the speed of light in an underground tunnel longer than Manhattan that’s had the air pumped out and been chilled to a couple degrees above absolute zero. That doesn’t need a reason. “

Carnivals I’ve Rocked 

Credit Cards: My Failed Experiment was included in the Best of Money Carnival, the  Carnival of Wealth, and the Totally Money Blog Carnival.

My niche site article on how to Make Extra Money with Keyword Research was included in the Totally Money Blog Carnival.

Thank you! If I missed anyone, please let me know.

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Make Extra Money: A Niche Site Walkthrough

Make Extra Money Part 1: Introduction

Right now, I have 7 sites promoting specific products, or “niche” sites.  When those products are bought through my sites, I get a commission, ranging from 40-75%.  Of those sites, 5 make money, 1 is newly finished, and 1 is not quite complete.   I’m not going to pretend I’m making retirement-level money on these sites, but I am making enough money to make it worthwhile.

Make Extra Money Part 2: Niche Selection

These three topics have been making people rich since the invention of rich.   Knowing that isn’t enough. If you want to make some money in the health niche, are you going to help people lose weight, add muscle, relieve stress, or reduce the symptoms of some unpleasant medical condition?   Those are called “sub-niches”.

Making Extra Money Part 3: Product Selection

My niches site are all product-promotion sites.  I pick a product–generally an e-book or video course–and set up a site dedicated to it. Naturally, picking a good product is an important part of the equation.

Make Extra Money Part 4: Keyword Research

If you aren’t targeting search terms that people use, you are wasting your time.  If you are targeting terms that everybody else is targeting, it will take forever to get to the top of the search results.  Spend the extra time now to do proper keyword research.   It will save you a ton of time and hassle later.  This is time well-spent.

Make Extra Money, Part 5: Domains and Hosting 

In this installment, I show you how to pick a domain name and a website host.

Make Extra Money, Part 6: Setting Up a Site

A niche site doesn’t amount to much without, well, a site.   In this installment, I show you how I configure a site, from start to finish.

Make Extra Money, Part 6.5: Why I Do It The Way I Do It

Several people have asked me to explain why I use the plugins and settings I use.  This explains the “Why” behind Part 6.

More to come….

 

 

 

 

Priorities

I once saw a sign on the wall in a junkyard that said, “Failure to plan on your part does not constitute an emergency on my part.”

Another good one: “If everything is top priority, nothing is top priority.”

Once a week, I meet with my boss to discuss my progress for the previous week and my priorities for the coming week.   This is supposed to make sure that my productivity stays in line with the company’s goals.

Great.

Once a day, my boss comes into my office to change my top priority based on whichever account manager has most recently asked for a status update for their customer.

Not so great.

At least twice a week, he asks for a status update on my highest priority items.   Each time, he could mean the items we prioritized in the weekly meeting, or the items he chose to escalate later.   Somehow, getting a new task escalated doesn’t deescalate an existing task.

Everything is a top priority.

To compensate, I’ve been working a few 12 hour days each week, and occasionally coming in on the weekends.

I’m dedicated and still behind.

Prioritizing is treated as an art, or in the case I just mentioned, a juggling act.  It should be considered a science.  It’s usually pretty simple.

  • Is the problem costing you money? +1
  • Is the problem costing your customer money? +2
  • Is the problem going to hurt your reputation? +1
  • Is there a deadline? +1
  • Is it soon? +2
  • Is it urgent? +1
  • Is it important? +2
  • Are there absolutely no real consequences for anyone if it doesn’t get completed? -500

That’s it.    Too many times, we get hung up on urgent-but-not-important items and neglect the important things.

The hard part comes when it’s someone else setting your priorities, particularly when that person doesn’t rate things on urgency, importance, and cost but rather “Who has bitched the loudest recently?”

Can I tell my boss that I’m not going to do things the way he told me too?  No.  A former coworker very recently found out what happens when you do this.

Can I remind him that I’m busting my butt as hard as I can?  Yes, but it will just earn me a request to come in on the weekend, too.

Can I ignore the official priorities part of the time, and work on what I feel is most important to keeping our customers happy?  Yes, but it’s easy to go too far.  “Boss, I ignored what you said, but this customer is happy, now!” won’t score me any points if it happens every week.

Priorities are simple, but not always easy.  How do you balance your priorities?

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Crying is for Winners

Have you ever seen a kid come off a wrestling mat, crying his eyes out because he lost?

Wrestling Sideways - Really
Wrestling Sideways - Really (Photo credit: Creativity+ Timothy K Hamilton)

Often, that kid will get told to be tough and stop crying.

That’s wrong.

I’m not opposed to teaching kids not to cry under most circumstances, but just after an intense competition, I love it.   It’s the best possible sign that the kids was pouring his soul into winning.   It means he was trying with everything he had.

It means he is–or will be–a winner.

When a kid, particularly a boy in a tough sport, is crying, you know he’s going to try harder and do better next time.

For all of the “tough guy” ability it takes to succeed as a wrestler, I’ve never seen another wrestler teasing the crier.   They’ve all been there.    Wrestling is a team sport, but you win or lose a match on your own.   When you step out in front of hundreds of people and spend 3 to 6 minutes giving every ounce of everything you have to give, only to find it’s not good enough, you’ll often find you don’t have the final reserve necessary to control your emotions.

This is different than a kid crying because he lost a game, just because he lost.   Some kids feel entitled to win anything they do, regardless of the effort they put it.  That’s also wrong.

Crying at a loss is okay after putting in maximum effort and full energy, not because the dice went the wrong way.

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How I Make Money Blogging

How I Make Money BloggingA few days ago, my friend Crystal of Budgeting in the Fun Stuff released her ebook, How I Make Money Blogging.

This is the guide for starting a profitable blog.   If you’re new to the blogging world, or just non-technical, Crystal takes you by the hand and shows you how to launch and promote your new blog.

From there–and this is the part that makes the earth shake–she peels open the curtains on her dealings with advertisers.   She explains the different ad types and the metrics that advertisers use to evaluate sites.

Then–this will make you want to wander outside for a cigarette after–she tells you what to charge for the ads.

That’s huge.   That page alone is worth the price of admission.   It took me more than a year to develop my ad rates, and she’s handing it out with her book.   On this topic above all others, Crystal is the expert.   She is making a living managing advertiser relations for hundreds of bloggers.  There is literally no one with a broader experience in advertiser/blogger negotiations.

I know I sound like I’m gushing, but I wish I would have had this book when I got started.   Unfortunately, Crystal had the gall to wait until she was successful before writing a guide about how to copy her.   Since this site predates hers by 3 months, I was out of luck.

If you are thinking about blogging, pick this up, just for the how-to guides.

If you are already blogging, get this and learn how to streamline and secure your blog.

If you’re already rocking the world, but need some help turning a profit, this is still the way to go.

If you don’t get it, you’re missing out.  If you wait until too long, the price will go up.

 

 

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