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A Guide to a Career in Accounting
This is a guest post.
No one knows what the single magic ingredient is to a successful career in any field (if such an ingredient exists). Talking with experts in accounting, however, can shed light onto what qualities people need to get the best accounting jobs today and stick with them for a lifetime. We spoke to a variety of professionals to get their opinions on exactly that. Below is what they had to say.
From the financial professional staffer: Plan early
“While some people fall into an accounting career, the ones who flourish in their careers are the people who plan for it.” That’s according to Greg Menzone, an executive manager in the financial division of Professional Staffing Group. “That means deciding early that you’re interested in accounting and choosing a school that will help set you apart, i.e. a college or university with a strong business/finance reputation where you can major in accounting. Internships, especially through a co-op school, are also important. On another note about education: I recommend getting a master’s degree right away — it’s essential for a career in accounting.”
Menzone continues with advice for those recently out of school.
“After graduation,” he says, “accounting majors typically have a choice to pursue either a job in private industry or public accounting. Going the public accounting route can set you up more favorably for achieving C.P.A. status since both a master’s degree and a specific number of audit hours are required for the CPA. If you choose the public accounting route, I recommend staying at least a few years until you reach a senior level. Doing so will help your reputation and position you for the next step in your career.”
Menzone stresses that sticking with one employer for awhile instead of bouncing among accounting jobs is smarter for the lifelong career of the accountant.
“A successful career is a marathon, not a sprint, and longevity with an employer can be valuable because it enables you to build a solid network and develop trust in your position and abilities,” he concludes.
From the company president: Develop marketing skills
“With growing revenues and uncovering new business opportunities for accounting firms becoming more paramount every day, the successful accountant will need to have skills in business development and marketing,” shares Nick Keseric, president of the Marketing Seeds, a company that outsources marketing and business development initiatives for banks, law, accounting and wealth management firms.
“No longer will an accountant get by or get offered a partnership within a firm because they are only a real good technician in tax or audit. There are a million good technicians but few accountants that are good in — here comes the dreaded word for accountants — SALES. Bringing in new business opportunities and converting a prospect into a client will be the new norm for advancement.”
Keseric goes on to explain how those seeking accounting jobs at Moneyjobs.com or who are currently employed in the field can go about improving this important skill set. Among the techniques he advises are: Observing styles and approaches of those currently employed in sales and marketing; working on being likeable; studying business etiquette; and “smiling, being approachable and extending a hand first and greeting to others.”
“When accountants ADD it up,” he jokes, “business development will SAY it all for their own success.”
From the Excel guru: Master spreadsheets
Breck Carrow knows the value of spreadsheets so well he heads a company that trains people in their use and mastery: StopSpreadsheetErrors.com. He reminds people that finding and keeping good accounting jobs can have a lot to do with how well you know your Excel.
“As with any career, you can achieve greater success based on the unique value that you offer,” he points out. “Knowledge of Excel spreadsheets is a must for today’s accountants. Just knowing the standard formulas and functions, however, does not set you apart from your peers. In order to truly shine, an accountant should know how to properly structure a spreadsheet with effective controls. The resulting process efficiency will pay off many times over with more productive work, faster turnaround and less stress. Moreover, this will help you avoid a major career pitfall: embarrassing and costly mistakes that can tarnish your reputation.”
Can EverQuest Next Compete with World of Warcraft?
Legions of MMORPGs have graced the internet to do battle against Blizzard’s World of Warcraft, yet no challenger has bested
Blizzard’s massively multiplayer online juggernaut. Huge marketing campaigns and years of development by the makers of games like Star Wars: The Old Republic and Rift have left players less than satisfied, with an initial big burst of player excitement and eventual failure.
Every software developer that creates an MMO that tries to take a slice of Blizzard’s pie invariably ends up as a “free to play” model. The latest MMORPG slated to try and take a shot at fighting Blizzard’s dominance is EverQuest Next. The developers are looking to lure players to EverQuest from a variety of other games such as EVE Online and Warcraft, but the design of the game seems to straddle a few different genres.
As with other game releases, the developers at Sony Online Entertainment have tried to suggest that their game will be “new” and “different.” It’s not difficult to understand why skepticism is high. Every game that has seen release in the past few years has had developers boast the same and has crashed and burned just a month or so after the release.
Players of EverQuest Next will find a game focus that includes some familiar fantasy elements of an MMO game (like elves), but developers have sought to step away from the traditional, linear questing experience and offer some world-building opportunities for players (much like EVE Online). One of the interesting features expected of the game is the ability for players to impact permanent change upon the landscape.
For example, during wartime a player might decide to build a wall somewhere, and he or she can accomplish this and actually have that wall erected as a permanent feature in the game world. Similarly, when players fight one another or monsters, a spell or explosion that creates a hole in the world will remain permanently. One of the developers likened this feature to the idea of putting Minecraft into an MMORPG.
Although absolutely everything in the world can’t be destroyed (certain structures will be permanent), this opportunity to build, create, and destroy represents a jump forward from the same opportunities players have had in games like EVE Online. World of Warcraft has occasionally offered players the opportunity to change the landscape, but not on a regular basis. Such changes have generally been implemented after a reset with all the realms taken offline, after which players would log in and see the changes.
However, the lack of appreciable impact on the environment hasn’t stopped players from flocking to World of Warcraft for nearly a decade, and EverQuest Next will need to bring an amazing player experience to lure away current players as well as retain them. The ebb and flow of Warcraft’s player base often coincides with the new release of another MMORPG, but after a month or so the new game’s servers are ghost towns. It won’t take long to see whether EverQuest Next can compete with World of Warcraft.
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Garage & Yard Sale Manual
After months of research and planning I recently had a successful garage. Here’s my how-to yard sale manual.
Step 1: Preparation. You can never be too prepared. I detail advertising, setup, planning and more.
Step 1.5: Marketing. Here is the text of the ads I placed.
Step 2: Management. Pricing, haggling, staffing, and other “Day Of” issues.
Step 3: Wrap-up. It’s done. What now?
Finally, we’ve got a Page of Tips. This is sure to grow over time.
Twitter Weekly Updates for 2010-01-02
- RT @kristinbrianne: You won't believe it… I just entered to win the #KodakSweeps on http://tweetphoto.com/contest Pls RT #
- RT @wilw The single most insulting thing you can tell a creative person is, upon viewing their creation, "you have too much free time." #
- Hmm. I share a birthday with Linus Torvalds. #
- @freefrombroke I'm following you and would love to be followed back. in reply to freefrombroke #
- RT: @SuburbanDollar: New Post: : The Art of Delayed Gratification http://bit.ly/5gsKXy #
- RT @FrugalYankee: #NEWYear's #QUOTE: All the things I really like to do are either immoral, illegal or fattening. ~ Alexander Woollcott #
- Crackberry is certainly accurate. I may be too connected. #
- MIL thinks a Kitchenaid stand mixer will make it easier to remove the snow in the driveway. Bad logic, but she's buying one for us, anyway. #
- What magic is in a saw-palmetto capsule and why does my prostate need the power of 1000 of them? #
- RT: @SuburbanDollar: Sounds like he's asking you to rent him a date. #
- RT @hughdeburgh: "I'd rather die fighting for freedom than live as a slave." ~ Judge Andrew Napolitano #Iran #in2010 #USA #
- Happy New Year, 3 minutes early. #
- Billy Jack vs Chuck Norris. Winner? #
- Getting my hair brushed by an 18 month old while watching Married With Children. It's a good evening. #
- RT @FrugalYankee: #NEWYEARS #QUOTE: The most important political office is that of private citizen. ~ Louis Brandeis #
- RT @ScottATaylor: 40,697 Laws Take Effect Today http://ff.im/-dFXNR #
- 5AM. It'd be so easy to go right back to sleep. #
Giving It All Away
Monday, I start a new job, but I wasn’t actively looking for a new job.
In fact, over the last month, while I wasn’t actively looking for a new job, I’ve had 5 job offers. Solid job offers. Some of them came after I announced I was leaving.
How does that happen?
First, I’m good at what I do. At my last job, the company that developed the software system I managed would refer other customers to me if they wanted to do something the software wasn’t designed to do. I had a reputation for doing the impossible.
Second, I give it away. When somebody asks me for help, I do. When I can, I try to share as much of my knowledge as possible. I don’t hoard what I know, scared that somebody will steal it. That has led to a number of people who make it a habit to call me before pitching an idea or moving forward on a new strategy. “Jason, is this possible? What would it take?” If I can, I answer those questions, even if I’m not going to be doing the work.
Third, I’m not afraid of my limits. If I don’t know the answer, I say so. If I don’t know how to find the answer, I say that, too. Admitting you don’t know something automatically makes everything else you say sound more credible.
In the case of the job I’ve accepted, I was available for my new supervisor for more than a year before he started with the company. I helped him plan the websites and social media strategies around his book. When he accepted his job, our next conversation progressed from “Let me ask you something” to “I’d like to hire you” over the course of a lunch because of the long foundation we had together. At every step of the interview process, I continued to share. As we discussed the website, the social media, the marketing plans, I gave my feedback as thoroughly as possible, before I had a job offer.
Giving away my knowledge and experience with no expectations has consistently helped me to improve myself and my situation. It helps that I enjoy being helpful. I kind of dig being treated like an expert, too.
How about you? Do you share selflessly, or do you keep what you know to yourself?
