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Breaking Bad: The Economics of Meth
In AMC’s “Breaking Bad,” Walter White plays the role of chemistry teacher turned meth producer and drug kingpin. While it certainly makes for good television to think about the profits available to someone willing to trade in illegal drugs, the mountain of money that Walter makes by the end of the series is actually not that unrealistic. Meth has a street value that approaches $30,000 dollars per pound. Not only that, but Walter displays a deceptively keen business acumen, especially for a chemistry teacher. A number of keen decisions allowed Walter White to become as successful as he has.
Production Costs
As any business owner knows, merchandise costs are a major portion of any operating budget. Mr. White keeps his profit margins robust in a number of ways. The first of these is by managing his production costs. When he started out in the business, Walter simply stole the majority of the required chemicals from the high school where he worked. This allowed for the product to be sold at a substantial profit when compared to producers who are required to invest more upfront.
Location, Location, Location
On top of his discounted production, Walter was able to stay ahead of the competition both literally and figuratively by utilizing his RV for production. Typically, meth is produced in a laboratory environment, which requires a building. This adds an additional cost of rent to the typical business profile. Walter, on the other hand, produced out of his RV in the early stages of his business’ growth, further increasing his profit margin.
Distribution
On the production side of the economy, a major consideration is distribution costs. While most of Walter’s competition used pricey, established lines of distribution for their products, he cut out the middle man by distributing his product with his team. This caused major disruptions to his business when his competitors tried to kill him. However, while he was able to accomplish this model, Walter was the beneficiary of increased profits. Then, when he killed his competition, he was able to return to the healthy margin he enjoyed previously.
Advertising
Many new products are launched with a full blown media campaign. This is a costly proposition. Walter, instead, relied on the quality of his product to speak for itself. This competitive advantage reduced the need for an extensive advertising budget. Furthermore, after a period of time, his product became a preferred choice by consumers everywhere. While he was required to distribute a few loss leaders at times, Walter kept the advertising costs down and profited greatly.
So, while it may seem like Walter White was simply a chemistry teacher who got lucky, it’s clear that he actually had a specific plan for his upstart business. By following a few standard economic principles, he was able to increase his margins at the crucial beginning phase of his business, and had established himself as a leader in the market when he chose to expand
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Making the Sale: How to Alienate Your Customers
Have you ever walked into a store only to be instantly surrounded by salespeople trying to sell you whatever their corporate office has decided is the most important thing for them to sell this week?
I remember walking into a big blue electronics store to buy a TV. The beautiful corner-unit entertainment center that perfectly matches my living room will fit–at most–a 32″ screen. Unfortunately, any questions I asked were answered with an attempted upsell to a big screen. I don’t want a fancy TV. I don’t have room for it. It doesn’t fit my needs.
Why do the salespeople persist in strong-arming me into something I can’t use?
Later, I’ll be visiting a couple of potential customers. I know from talking to them that they are expecting a hard sell and a push to sign a contract today.
I don’t do that. I can’t do that.
My goal for these meetings is to find out what these people want, and–more important–what they need. How can I know what they need before I have a chance to sit down and ask them? Even bringing a proposal to the meeting would show that I cared less about them than I do about their checkbooks.
Here’s my checklist of items to bring:
- Notebook
- Pen
- Spare pen
- Business card
- My winning personality
That’s it.
I can accomplish more with “How can I help you succeed?” than I can with “You really need to buy this from me, today.”
If the high-pressure sales-weasels at the big blue electronics store had been taught that lesson, I may have gone home with a high-end (though smaller) TV, rather than going home to buy online.
Have you ever had a sales-weasel try to convince you that you want something you don’t need or need something you don’t want?
Nigella Lawson and the High Cost of divorce
Heartache and heartbreak are hard enough to endure but imagine having to go through the loss of a relationship while the world looks on. Such is the high price of celebrity divorce and the latest victim is the beautiful and talented television chef, Nigella Lawson. Shocking photos of Nigella apparently being choked by her husband, Charles Saatchi, surfaced in the media following the June 9th dinner at Scott’s restaurant in Mayfair, London, where the incident occurred. Saatchi’s advisors urged him to humble himself and admit a public apology for the assault. Saatchi denied any wrongdoing, saying he never assaulted her and in fact, was actually removing mucous from his wife’s nose. Nigella was stunned by the admonition of “nose-picking” and his refusal to apologize. She left Saatchi and their family home in Chelsea.
The two sides continued to disagree about the pictures; Saatchi claiming it was just a “playful tiff” and Lawson hurt and humiliated by the public’s assumption of her as victim of domestic violence and her husband as her tormentor. Insult was added to injury on July 7th, when Saatchi announced his intent to divorce his wife in the media instead of directly to her. Lawson, who had been waiting for a public apology, was blind-sided by his cruel divorce announcement. Lawson and Saatchi have been married for 10 years; Saatchi has claimed that the couple had become “estranged” the last few years. Saatchi claims that he had no choice but to act publicly since his wife “failed to defend” him with a statement to the media. In fact, Lawson has remained silent at the advice of her publicist so as not to further affect their children. Lawson (53) and Saatchi (70) have three teenage children from previous marriages that they were raising together.In addition to the “he said, she said” controversy, Lawson and Saatchi will have to fight over $150 million in shared assets, including their $12 million Chelsea, West London home. Both brought substantial assets into the marriage. Charles Saatchi is worth $100 million from the high-profile, highly-successful New York advertising firm, Saatchi and Saatchi. Nigella Lawson is a celebrity chef, bestselling author and television star with a net worth of $15 million. By the time lawyers for both sides duke it out in court and attempt to untangle the shared assets, those net worths will be considerably less.But it’s not just a monetary cost to this celebrity divorce. Saatchi had grown increasingly resentful of his wife’s high-profile career that he helped established. It’s a common theme in celebrity couples; one partner becomes the higher earner or the more recognized celebrity and the other gets bit by that green-eyed monster, jealousy. In Nigella’s case, there is the public humiliation at the hands of someone she loves to endure. It seems that Saatchi is determined to do whatever he can to make her suffer in the media. And then there are the children; children always suffer in a divorce. It can be lessened when parents work together to keep it private and amicable. But it’s incredibly painful to have your lives dragged through the media. In this case, it is Nigella and Saatchi’s children that are paying the ultimate price.
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Yakezie Beta Chapter Search
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In an effort to promote the crap out of the Yakezie Beta Chapter, I’ve created a search specific to us. This will make it easy to find Beta Challengers to promote.
The current list in the search is:
Live Real, Now
http://www.YourSmartMoneyMoves.com
http://meinmillions.blogspot.com/
http://www.rentingoutrooms.com
http://www.yesiamcheap.com
http://SimpleVesting.com
http://untildebtdouspart.blogspot.com/
http://www.blondeandbalanced.com
http://jamesfowlkes.com/
http://www.mightybargainhunter.com
http://www.beatingtheindex.com
http://www.thepassiveincomeearner.com
http://www.prairieecothrifter.com
http://sustainablepersonalfinance.com/
http://www.toddswanderings.com
More will be added as I have time to dig through the forums. If you’re a Beta Challenger and don’t see your name, leave a comment below and I’ll get you added ASAP.
Oklahoma Tornadoes
My heart goes out to all of the victims of yesterday’s tornado in Moore, Oklahoma.
I couldn’t imagine hearing that my kids’ school was demolished around them. Twenty or more dead children in any community is devastating.
On top of the sheer horror of dead children, the town is nearly wiped off of the map. Will they rebuild or cut their losses?
I hope everyone in the town was well insured, but that’s never the case. There will be many in the town that will have lost everything: their homes, their families, their jobs. Family is irreplaceable, but so is your home, if you don’t have insurance. To lose it all and not even have a place to mourn….
Have you checked your insurance policy to make sure you are covered in the event of whatever natural disaster is common in your area?
To help the victims, text REDCROSS to 90999 to make a $10 donation. It’s the least you can do.
