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What is the financial prize for winning the Super Bowl?
When you win the Super Bowl, you get a big ring and your team takes home a giant trophy. But for most guys out on the field, there’s a bigger prize waiting elsewhere. There are financial incentives associated with winning the big game. Some of them are direct, while others come later, in ways that most people will never see. The financial incentives are even different for coaches, players, and the owners who already have billions of dollars anyway. So how do the finances of the Super Bowl shake out?
A Direct Bonus
When Seahawks coach Pete Carroll threw away the Super Bowl, he cost his players and coaches a significant amount of money. Each player from the winning team receives $97,000 as a bonus. The losers are not left empty-handed, of course. They make off with a cool $49,000 each. Still Carroll’s mistake cost his players $48,000, as they had to settle for the consolation prize.
Endorsements Galore
Where things really get interesting is when one considers the marketing gains that players make when they become Super Bowl champions. The calculations are necessarily very indirect when talking about things like sponsorship value, but there is definitely some benefit to winning the big game. In the wake of winning the Super Bowl in 2014, Seahawks cornerback Richard Sherman signed endorsement deals with Campbell’s, Nike, and Microsoft. Running back Marshawn Lynch used his Super Bowl win to propel him to a deal with Skittles.
It’s difficult to know just how value the Super Bowl win was to these players and their financial futures, but it’s clear that winning the big game elevates players in the marketing sense.
Ownership Rewards
Super Bowl wins work out well for owners, too. The New England Patriots have won four big games over the last 15 years. In doing so, Tom Brady and company have turned the franchise into one worth over $2 billion. In addition, the Patriots “brand value” alone is worth $350 million. Some of these gains would have happened without wins in the big game, but it’s clear that taking home trophies helped the franchise grow in value.
What’s in it for coaches?
Winning a Super Bowl is the brass ring for coaches, and they are often defined by their ability or inability to take home a ring. When Pete Carroll led the Seahawks to last year’s Super Bowl victory, he was signed to a five-year extension that made him the NFL’s highest paid head coach at around seven million bucks per year. While he might be the goat in this year’s Super Bowl for his horrific goal line call, he’s living proof that if you can win the Super Bowl at least once, you can cash in on financial rewards in a big way.
There’s something to be had for nearly everyone when a Super Bowl win is in the offing. This year, the Patriots will get to enjoy those rewards. Next year, it’s bound to be some other team, some other coach, and some other owner.
Don’t Be A Dick
Integrity is what you do when nobody is looking.
Do you cheat at solitaire, steal from an untended garage sale, or keep something a store forgets to charge you for? If so, integrity may not be your strongest trait.
Similarly, if you let the actions of others dictate your behavior, you may be integrity impaired.
If you get cut off in traffic, do suddenly feel justified in cutting off the next guy?
If you have a dollar stolen from your desk, does that make it okay to take a candy bar from the honor-system candy box?
If the last guy left the water cooler empty, are you going to refuse to refill it the next time you are the one to drink the last drop?
If you’re answering yes to these questions, it may be time to examine your moral code. Doing the right thing means doing the right thing all of the time. You can’t be an honorable person if you resort to dishonorable behavior whenever you dislike what someone else does, especially if your actions are hurting an entirely uninvolved 3rd party.
You know the proper behavior. You know what the ethical choice is. The fact that someone else made an unethical choice doesn’t give you a license to be a dick.
If it’s your turn to clean the community refrigerator, do it and do it well, even if the last guy did a poor job.
If the last mom driving the car pool showed up late, don’t deliberately forget her kid.
If someone forgot to pay at a group lunch and you covered it, that doesn’t mean you can skip out on the bill next time.
Even if everything else is taken from you, no one can ever steal your ethics, your integrity, or your honor. Those things are up to you to destroy, and they nearly impossible to replace.
In all cases, in all things, do the right thing. You won’t be sorry.
Resurrected from the archives.
Experiences v. Stuff
- Image by hunterseakerhk via Flickr
On Friday, I went to see Evil Dead: The Musical with some friends. The play obviously isn’t a good match for everyone, but we are all horror movie fans, I’m a Bruce Campbell fan, and all of us had seen and enjoyed at least Army of Darkness. It was a good fit for us.
The play, followed by a late dinner and drinks with people I care about, was easily the most money my wife and I have spent on a night out in years. That’s including an overnight trip for my cousin’s wedding.
Now, several days later, I keep thinking about that night, but not with regret about the price. I keep thinking about the fun I had with my wife and some of our closest friends. We saw a great play that had us in stitches. We had a few hours of good conversation. We had a good time. I would happily do it all over again. In fact, I would happily reorganize our budget to make something similar happen every month.
I don’t remember the last time I spent 3 or 4 days happily thinking about something I bought.
I look around my house at the years of accumulated crap we own and I see a big rock tied around my neck. Even after a major purge this spring, we’ve got more stuff than we can effectively store, let alone use. When something new comes in the house, we spend days discussing whether we really need it or if it should get returned. When we plan a big purchase, we debate it, sometimes for weeks.
Getting stuff is all about stress.
My wife and I are both familiar with the addictive endorphin rush that comes with some forms of shopping. I wish the rational recognition of a shopping addiction was enough to make it go away. Buying stuff makes us feel good for a few minutes, while high-quality experiences make us feel good for days or weeks, and gives us things to talk about for years to come.
It’s really not a fair competition between experiences and stuff. Experiences are the hands-down winner for where we should be spending our money.
Why then, does stuff always seem to come out ahead when it comes to where our money actually goes?
Bread
I’ve been asked for my bread recipe, so I’m sharing. There is nothing quick or particularly easy about this recipe. It takes forethought. It takes planning. It takes 3 days.
This is bastardized from Bread Alone, which is a great book to understand how bread works.
First, the poolish, or starter:
1/2 cup of water
1/2 teaspoon dry yeast
3/4 cup of flour, preferably bread flour.
Combine the yeast and water. Stir until the yeast is completely dissolved. Mix in the flour and stir roughly 100 times to get a good start on the gluten formation. Cover in plastic wrap and put in the fridge for 12-24 hours. The time can be cut in half by leaving it out on the counter, but it tastes better with the slower fermentation.
Stage 2, the dough:
2 1/2 cups of water
1/2 teaspoon dry yeast
7-8 cups of flour, preferably bread flour.
1 tablespoon salt
Combine the yeast, salt and water. Stir until everything is dissolved. Mix in the poolish and break it up. Stir in flour until the mix gets thick enough that you are worried about breaking your wooden spoon. [Read more…] about Bread
Hacked
LRN got hacked this morning. Thankfully, I backup weekly and subscribe to my own RSS feed. 20 minutes to total restoration.
