According to the U.S. Online Retail Forecast, 2011 to 2016, a report conducted by global research and advisory firm Forrester, eCommerce sales in the United States topped $200 billion in 2011. This figure is set to rise by a staggering 62% by 2016, with the resulting $327 billion in annual eCommerce sales accounting for 9% of total retail sales. Spurred by innovative shopping models and online loyalty programs, the eCommerce sales channel is clearly benefiting from the increasing levels of comfort customers are feeling while shopping online. It’s not too late for companies of all sizes to reap the benefits of growth in this area. Assuming a product is ready to sell, the digital landscape boasts several eCommerce platforms and related services that will help companies to sell products online.
eCommerce Platforms: Several Flavors of Opportunity
eBay and Amazon: Ready Made eCommerce Platforms
Online retailers eBay and Amazon offer a quick and easy route for any business to start selling products online. The global reach of these sites means marketers gain immediate access to an audience of millions of potential customers. Despite increasing publicity in respect of the fees charged by the sites, particularly by eBay, a growing number of traders boast a turnover in excess of $1m. If nothing else, these platforms represent a practical opportunity for new companies to get started in online retail.
Shopify: Out-of-the-box Online Retail Stores
To date, over 20,000 business owners are using Shopify to realize the benefits of selling products online. This creative software allows businesses to use their own domain name, includes eCommerce hosting and an integrated shopping cart. It also boasts many online store designs customizable with over 100 ecommerce website templates. Payment for the service is made monthly with different plans available to suit businesses of varying sizes.
Facebook: Move Over Farmville
The phenomenal growth of social media has surprised most Internet users. With Facebook membership expected to exceed 900 million users by the end of 2012, a report from comScore, ‘The Power of Like, ‘ claims that customers are between 40 and 150 times more likely to consume branded content that is visible in their newsfeed than they are to visit a particular business page. Startups like 8th Bridge and Payvment are helping online retailers take advantage of this trend with the provision of innovative eCommerce solutions that encourage users to shop where they socialize.
Wordpress: It’s not just for Bloggers
While it’s true to say that WordPress was initially targeted at bloggers, it is now better described as a competent eCommerce and CMS platform. It’s a perfect option for those businesses who prefer to do things their way. Users can take advantage of free or premium eCommerce website templates and various WordPress plugins that will see their site turn from a basic blog site to a fully functional online retail store in minutes. Although all the potential eCommerce platforms discussed required that due diligence is given to marketing and optimization strategies, a business running its own online store should prioritize these aspects of success.
From Bricks to Clicks
The ‘clicks not bricks’ mentality is set to grow beyond the most idealistic of visions. Savvy business owners will give appropriate consideration to which eCommerce platforms will best suit their needs and that of their business. Many will come to the conclusion that the best solution is a combination of platforms.
Last week, I had the opportunity to visit eviction court, though not for anything having to do with my properties.
It was an interesting experience. Eviction court is a day when nobody is at their best. Landlords are fighting to remove bad tenants, sometimes questioning their desire to be a landlord, while tenants are fighting to keep their homes, often with no backup plan. Occasionally, you get someone who just wants to get out of their lease because the landlord is a creepy peeper who digs through the dirty laundry.
Nobody goes to eviction court in a good mood.
If you ever find yourself in eviction court, here are some things to remember:
Everyone
If you don’t show up, you lose. Period. Landlord or tenant, judges don’t like waiting around. You will get the worst possible outcome if you stay home.
The first day is a hearing. The judge will either accept a settlement between the two parties, or he’ll check if there is a valid reason for a full trial. The trial will be schedule for another day. In Minnesota, that happens within 6 days of the hearing.
Don’t make faces at the other side while they are talking to the judge. Do you want to go to jail for being a smartass? It’s called contempt of court.
Landlords
Fix the mold, rot, and other habitability issues. You’ll have a hard time getting your rent back if you are a slumlord forcing your tenants to live in a biohazard.
If you’ve got an automatically renewing lease, don’t file the eviction notice with the renewed lease for violations that happened under the old lease. If you do, you’ll be handing a win to your tenant.
Make sure you lease has an eviction clause. If it doesn’t, you may not have the right to kick out your tenant for any reason.
Your tenant’s dirty underwear is not a toy for you to play with. Creep.
Tenants
Pay your rent. If you are withholding rent to get something fixed, you’ll be expected to put that in escrow the day of the hearing, so don’t spend it on vodka or a new stereo.
Read your lease and the filing. It may have a backdoor that lets you escape the eviction.
Try not to get evicted. An unlawful detainer can make it hard to rent again for a couple of years.
Dress nice. I’m amazed by how many people showed up in ratty jeans and uncombed hair. Look professional. The judge will appreciate the effort.
All in all, it’s best if landlords and tenants try to keep each other happy. The whole business relationship will go much smoother if you do.
Rumours swirl around Lamar Odom and Khloe Kardashian that their marriage is in trouble due to the basketball star’s addiction to recreational drugs. The couple has not been spotted together since June, and Kardashian has been photographed recently not wearing her wedding ring. On Sunday, August 25, TMZ reported that Odom had been missing for 72 hours after a dispute with Kardashian that some say was a failed intervention.
Los Angeles Hotel
On Monday, August 26, ESPN reported that Odom’s agent, Jeff Schwartz, claimed that Odom was in a Los Angeles hotel and that friends were attempting to get him help for a drug problem that the agent declined to explain further. The agent also said that Kardashian knew Odom’s whereabouts. Kardashian herself tweeted that she was unhappy with the news reports about her family, but failed to elaborate on whether the reports were true or false. ( http://espn.go.com/nba/story/_/id/9601746/agent-disputes-report-saying-lamar-odom-missing)
History of Drug Probems
In 2001, Odom violated NBA drug policies twice in eight months, apologizing at a press conference after the second offense. Odom claimed he did not have a drug problem and was only guilty of smoking marijuana. Odom often speaks of losing his mother to colon cancer at the age of 12 and his father’s heroin addiction, eventually moving in with his grandmother. In 2006, Odom’s son, Jayden, died of sudden infant death syndrome. In 2011, a cousin who Odom was close to died of gunshot wounds in New York, and just two days after the cousin’s funeral, Odom was involved in a car accident that resulted in the death of a teenager. Odom’s chauffer driven SUV collided with a motorcycle, causing the bike to go out of control and strike a 15-year old pedestrian who died of head injuries the next day. (http://articles.latimes.com/2011/aug/02/sports/la-sp-lamar-odom-accident-20110803). Odom took a 10-day leave of absence from the Dallas Mavericks, claiming his father was ill right after the incident.
Clash over Partying
Odom Shooting (Photo credit: compujeramey)
According to insiders, Odom and Kardashian have often clashed over his partying, but that she had kept his addictions secret from her family. According to many who have known Odom well, when things are difficult for him, he likes to get away and hide, which is what some say he did when he took leave from the Mavericks and just recently when he disappeared for a few days. (http://www.people.com/people/article/0,,20728355,00.html) Insiders are reporting that Kardashian is contemplating divorce, which will be costly for Odom as there is a strong infidelity clause in the couple’s prenuptial agreement, and there are rumors that Odom has been unfaithful.
High Cost of Addiction
Most of the rumors surrounding the Kardashian Odom marriage are related to the fact that two women have come forward claiming affairs with Odom while he was married to Kardashian, and not due to his drug use. However, the fact that there is a strong fidelity clause in the prenuptial agreement indicates that Kardashian may be unwilling to ignore his dalliances. If it is proven that Odom committed adultry and the couple divorces, Kardashian retains the Tarzana mansion the couple share, $500,000 for every year they were married, two vehicles, shopping money and spousal support. However, many reports continue that infidelity is not the problem in the marriage, but Odom’s continued use of drugs. Odom checked into a San Diego rehab in 2012, but left after only three weeks, and insiders claim that Odom’s recent disappearance was related to an intervention, staged by Kardashian, to encourage him to return to rehab.
Regardless of whether the marriage ends due to infidelity or drug use, it appears that addiction may be a costly proposition for Odom due to the clause in his prenuptial agreement.
When you are just entering the world of binary options trading or investing, you may be on the receiving end of a lot of advice. It is not uncommon to hear people tell you to implement different gambling strategies because binary options are based on chance more than anything else. You will also hear a lot of advice from those who say there are many good ways to develop an effective strategy using indicators and market signals. Some will insist that with proper analysis of market data, a solid strategy can be developed too.
Are they all correct? Interestingly enough, the answer is yes. The reason for this is simple, and as one expert writes, “there is no such thing as a perfect strategy for every trader. There is only a best strategy for each individual trader.” Thus, your strategy has to be shaped around a few things:
Your willingness and ability to follow your chosen strategy.
Your personality. For instance, are you restless if you are taking the safe route or a higher risk strategy?
Identifying the answers to these questions is the first step to formulating a strategy. You should also understand that the winning percentage of most strategies will be somewhat constant, but the total number of successful trades varies on an individual basis and is based entirely on the strategies used.
For instance, some investors want a high percentage of winning trades and are more comfortable with risk averse trading. Others are ready to take more risk and are entirely comfortable winning fewer trades if the returns on winning trades are dramatically higher. This enables them to implement higher risk trades. The interesting thing about strategies and the kinds of trades they generate is that they are all built from the same data.
The Data of Strategy
For example, almost all strategies will look at issues like market trends, trading trends, highs and lows, reversals, and various kinds of indicators. The reason that high and low trends pay off in strategy development is simple: binary options trading applies to whether or not an asset rises above a strike price or doesn’t. It is the proverbial “yes or no” part of the proposition and analysis for either outcome pays off.
As an example, a lot of risk-averse investors will look for breakouts. They use these for trend line investing, which can be as brief as sixty seconds to a day, but can be used to coordinate investing in the direction of a short trend. Although this seems complex, it really is not. The key is that analysis cannot be broad and across all available markets. Instead, focused analysis on a specific area will allow even a novice investor to analyze for a breakout and then invest in binary options accordingly.
Just being able to detect a reversal or a downward trend over the course of a day can yield a very rewarding investment. The key is to understand your strategy based on your budget, personality, and your ability to stick with the strategy, even if it does not yield immediate success. When you do this, and use the right tools for analysis, you can create an effective strategy that brings you closer to your goals.
When you are just entering the world of binary options trading or investing, you may be on the receiving end of a lot of advice. It is not uncommon to hear people tell you to implement different gambling strategies because binary options are based on chance more than anything else. You will also hear a lot of advice from those who say there are many good ways to develop an effective strategy using indicators and market signals. Some will insist that with proper analysis of market data, a solid strategy can be developed too.