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Iggy Azalea – Ghost Writer or Artist? Will it affect her bottom line?
There has been a lot of controversy surrounding Iggy Azalea. Some of it has to do with her appearance and some of it has to do with her lyrics. There have been rumors in the rap industry that Iggy uses a ghost writer.
Specifically, the accusation that her mentor T.I. has ghost wrote many of her songs. But does it matter?
Many people in the rap industry have ghostwriters. Kanye West started out as a ghostwriter. He wrote lyrics and music for many big stars. Neo is another artist that started out as a ghostwriter. This shows that there it’s not unusual. Dr.Dre has spoken about hiring people to write his songs. Ghostwriting is very popular in the Hip Hop community. Many of the most popular artists got their start writing lyrics or music for other singers. The only time it enters into the conversation is when artists get into feuds.
The newest accusation against Iggy comes from fellow female rapper Nicki Minaj. Nicki won an award at the BET awards and when she was accepting the award she insinuated that Iggy does not write her own material. This is publicity and will only help both rappers. Nicki is the top female rapper and she is taking notice of Iggy. It’s common in the Hip Hop world for competitors to get into public arguments. This dates back to the old East Coat v.s. West Coast rap feud. The good thing about this controversy is that neither Nicki or Iggy are gangster rappers so there won’t be any violence. Some rappers like The Game and 50 Cent and Nas and Jay Z used these feuds to become superstars.
This sort of controversy won’t hurt Iggy Azelea. Take Beyonce as an example of a successful artist who uses ghostwriters. No one cares that Beyonce doesn’t write her own songs. All people care about is if the song is good. As long as Iggy and her producers keep choosing good songs and making good music, then she is going to sell records. Her feud with Nicki is only going to add to her popularity. This type of feud helped other rappers such as Nas, JayZ, Eminem, and 50 Cent.
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Real Estate Customer Life Cycle
Recently, my wife and I have been searching for new tenants for our rental property. That’s an irritating customer cycle. We’ve had more no-shows at the showings than we’ve had prospects show up. Most people who call seem to think that the rent on a 2 bedroom, 1.5 bathroom house with a big yard and a 3 car garage 5 minutes from downtown Minneapolis is going to match their little subsidized Section 8 apartment.
Not going to happen.
So we keep looking. In the meantime, it’s interesting to look at how a real estate trainer breaks down the life cycle of a customer.
Enjoy!
NEC Online Degrees
Getting Out of Bed
- Image by Wha’ppen via Flickr
Why do you get out of bed in the morning? Is it so you can exercise the privilege of spending 8 hours in a cubicle?
I didn’t think so.
In Okinawa, it’s call the ikigai. In Costa Rica, it’s the plan de vida. It’s your sense of purpose–the reason you get out of bed in the morning. In these cultures, having a strong ikigai can be directly correlated to a statistically extreme lifespan*. All around the world, the plan de vida is the single factor most likely to cause someone to feel they have lived a fulfilled life.
Do you know your ikigai?
For some people, their plan de vida is to successfully raise their children, then their grandchildren. For others, it is charity. Some folks are serial entrepreneurs, always looking for the next deal, the next business. For still others, it is a collection or an urge to travel. There are even some whose sole reason for getting out of bed(other than potty breaks) is work.
The last category is most common with teachers, soldiers, and police. The problem with wrapping so much of your identity up in your profession is retirement. What do you do when your ikigai–your reason to wake up–goes away? In Okinawa, teachers and police tend to have very short retirements because they lose their reason to for living.
What is your plan de vida, your passion? What drives you to keep going? Do you live to write, or to raise your children? Do you <shudder> live solely for someone else’s happiness? When you find it, it will resonate as “this is you”. Finding it is a deep soul-searching, not a light-hearted explanation or a new fad.
Your reasons can, and should, change over time. You can’t live for raising your children years after they have grown up and moved away. Finding this one factor in your life can be the thing that leaves you on your deathbed looking back with a smile instead of regret.
What is your plan de vida?
* From The Blue Zones: Lessons for Living Longer From the People Who’ve Lived the Longest
What do you do?
You’re not your job. You’re not how much money you have in the bank. You’re not the car you drive. You’re not the contents of your wallet. You’re not your ******* khakis. -Tyler Durden
“What do you do?”
They typical answer is usually something like “I’m a computer programmer.” Or a DJ, a cop, a barista, a stripper, or whatever.
The answer is always given in the context of work. Is work the center of your life? Is your career the most important thing you have? For many, it is. Our jobs become a fully integrated piece of our identities. Even when we pay lip-service to putting our families first, all too often, we spend more of our waking hours working than actually living.
We spend 40, 50, 60 hours each week at our jobs. It’s natural for that to become a part of us.
We go too far.
I am not my job. I am not my career.
I am a father, a husband, a writer, a blogger, and more. I have hopes, dreams, and ambitions entirely apart from my career.
I hope you do, too.
The next time someone asks you what you do, try responding with your passion.
“I’m a parent.”
“I grow freaking awesome roses.”
“I travel whenever I can.”
“I obsess over politics.”
Leave the tradition work-centric script behind. You’re going to confuse the people who are expecting it. They think they are asking about your job and you are responding with something that truly matters to you.
What do you do?
5 Ways to Reduce Temptation and Have a Peaceful dinner
It never fails: you send the kids off to the salt mine babysitter for the evening, cook a nice dinner and light some candles. Then, just as you sit down, the phone rings.
Now you have 2 choices, you can do like me and ignore the phone if it’s inconvenient to answer or you can ruin a romantic dinner. The telemarketers know that, statistically, you are home at dinner time. They don’t care if you are celebrating an anniversary or just trying to connect with your loved one.
Why not preemptively stop the irritation? While you’re at it, stop the junk mail, too. It’s not as hard as you’d think. It’s a simple, almost free process that will not only eliminate the frustration of pointless calls and sorted junk mail, but will also cut down on the temptation of seeing something shiny to buy.
Here are the four steps to a leaner, greener and romantic dinner-making you:
1. Get on all of the Do Not Call lists.
- You can get on the federal list by visiting www.donotcall.gov or calling (888) 382-1222. The tele-sales weasels will have have a month to clear you out of their systems.
- If you still get calls–some calls are still allowed, including political calls, non-profit fundraisers, and surveys–they are still required to maintain an in-house do not call list. Tell them to put you on that list.
- Many states have a Do Not Call list that is entirely independent of the the federal list. This is redundant, but the more roadblocks you put up, the better you will be.
If you are still getting calls, report them to the FTC at:
Federal Trade Commission
Consumer Response Center
600 Pennsylvania Avenue, NW
Washington, D.C. 20580
1-877-FTC-HELP
www.ftc.gov
2. Opt out of junk mail. The Direct Marketing Association manages a list of people who do not want junk mail. This list only applies to members of the association, but most mass-mailers participate. Go to www.dmachoice.org to enroll. It costs $1 to get on the list and will stop most junk mail for 3 years.
3. Opt out of pre-approved credit card offers. Go to www.optoutprescreen.com to remove your name from the lists generated by the major credit bureaus to sell to marketing firms. You can put a halt to this breed of junk for 5 years or forever.
4. Ask them to stop. If you are getting catalogs from a company with which you have an existing relationship, ask them to knock it off. Virtually every one will stop sending you garbage to ensure a continuing business relationship with you.
5. Guerrilla Warfare. If none of this works, there are still a couple of options.
- Keep an airhorn by the phone. They won’t call twice.
- Take everything you receive from a company, stuff it all in the prepaid return envelope they helpfully included, and drop it back in the mail. They only get charged for the prepaid envelopes when they are used, so use them up. It’s illegal to alter them to send mail to other people, but it’s not illegal to mail them all of their own garbage. If you cost them enough money, they will eventually back down.
