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3 Reasons You Hate Your Budget

Finance

Ice-cream dessert
Image via Wikipedia

One of the first steps in clearing up your financial mess is to set up a budget.    You need to figure out how much money you are making, how much you are spending, and what you can do to keep one of those numbers smaller than the other.   If your income is smaller than your expenses, you’ve got work to do.   If not, yay!

Even if you don’t obsessively cling to your spreadsheets and calculator, you need to spend the time to establish a budget–at least once–to know where you stand.  When you do, you’ll find out it sucks.  With good reason.

1.  It takes too long to set up. Setting up a budget can be a long, drawn-out pain in the butt.   Fortunately, it doesn’t have to be, but you won’t know that until after you make your first budget, then see some fairly drastic changes, and make a second budget.  That one will be easier.    For the first one, just concentrate on making a list of all of you regular bills and how often they are due.    Don’t be surprised when you miss some.   I missed a couple of our quarterly bills.  All told, it took a year to get our budget completely done.

2. It doesn’t lie. Once you have all of your expenses down on paper, you are done hiding.  You can’t tell yourself it’s all puppy dogs and ice cream when you are staring at the giant red pit that is the negative balance of your bad decisions.  Nobody likes the messenger who brings bad news.  When your budget shows you how big the hole is, you are going to hate it.   That’s when it’s time to confront the problem head on and get out of the hole.   Find the problems and rip ’em out.    Cancel the cable, taxidermize the cats, and start buying generic underpants.   It’s time to take an honest look at your situation.  If you can’t handle where you are, how are you going to get where you want to be?

3.  It’s not fun. When your friends go out, but you stay home because you’re broke, you will hate it.    Y’ou’re also gonna hate comparing your old cell phone to the iPhone in the hands of the d-bag contemplating bankruptcy.   Like Dave Ramsey says, “Live like no one else, so that later you can live like no one else.”   Skipping some of the fun now will turn into security later.  When you get to that point, it will have all been worth it.

Why do you hate your budget?

First Steps – Ramsey was Wrong

Finance

Day 161: Taking <a href=Baby Steps” width=”180″ height=”240″ />
Image by bonnie-brown via Flickr

Fixing a lifetime of financial mistakes can be an intimidating process.  Scratch that. It’s always an intimidating process.  Where do you start?  You’ve got a pile of bills, a dozen messages from bill collectors and two bi-weekly paystubs.  What next?

Traditionally, and according to Dave Ramsey, the first step to fixing your finances is to make a budget, but he and tradition are wrong.   The first step is to get everybody involved in your finances on the same page.  If your spouse isn’t on board with paying off the debt and spending responsibly, nothing else will work.

Once you have that out of the way, you can move on to the traditional first step, making a budget. I’ve gone over my process to build a personal financial plan in quite a bit of detail, so I’ll just hit the highlights this time.

First, make a list of all of your expenses.   Include all of your utilities, debt payments, tax payments and absolutely everything else.  You need to know the amount of the payment and the frequency.  If a bill is due quarterly, divide it by three and you’ll know what you need to set aside each month.   Round up in all cases so you can build an automatic cushion.

Next, make a list of your income sources.  For most people, this is far easier than tracking their expenses.   Figure out your monthly income.  If you get paid weekly, that that amount times 52, then divide by 12 to get your monthly income.

Finally, subtract your expenses from your income.  If your total is a positive number then you are golden.   If you total is negative, you have been a bad monkey. You need to make some cuts, and they may be painful.  If your outgoing money is more than your incoming money, it is not possible to get ahead.

Once you have your income and expenses recorded, and you have made the cuts necessary to have a positive balance at the end of the month, you have a successful budget.  Congratulations!

Making Extra Money Part 3: Product Selection

Finance

When you’re setting up a niche site, you need to monetize it.  You need to have a way to make money, or it’s a waste of time.

There are two main ways to do that:  AdSense or product promotion.   To set up an AdSense site, you write a bunch of articles, post them on a website with some Google ads, and wait for the money to roll in.

I don’t do that.

I don’t own a single AdSense site and have never set one up.  This article is not about setting up an Adsense site.

My niches site are all product-promotion sites.  I pick a product–generally an e-book or video course–and set up a site dedicated to it.

Naturally, picking a good product is an important part of the equation.

The most important part of product selection is that the product has an affiliate program. Without that, there’s no money to be made.     There are a lot of places to find affiliate programs.     Here are a few:

  • Amazon.   If you don’t live in one of the states that Amazon has dropped in retaliation for passing laws that attempt to circumvent the Supreme Court’s ruling on collecting sales tax, you can sign up as an associate and collect a commission on every referral you send that turns into a purchase.   That means you have a lot of product to choose from.   Unfortunately, your commission is small, so you need to promote fairly expensive products to get a decent return.   On the other hand, people trust Amazon, so that’s one less hurdle to making a sale.
  • Commission Junction.   These are the people managing affiliate programs for a large number of credit cards and banks.  If you’ve opened an account with INGDirect through one of my links, I got a commission for the referral. (Thank you!)   They have a lot of other products, too.
  • e-Junkie.  This one is a popular distribution system for bloggers.   It’s likely that, if you’ve bought an ebook from a blogger, e-Junkie handled the fulfillment process.   A lot of the products available there have an affiliate program, but that is up to the owner of the product.
  • ClickBank.  My favorite.   This is one of the largest affiliate networks specializing in electronic products, whether that’s membership sites, ebooks, or video courses.   Commissions are good, often 50-75%.   They also offer a 60 day guarantee of every product sold through their site, which helps soothe the wary customer.  This is the site I’ll be using for this series.

The first thing you need to do is sign up for whichever program you intend to use.

If you’re not going with Clickbank, feel free to skip ahead to the section on keyword research.

Once you are signed up and logged in, click on the “Marketplace” link at the top of the screen.

Clickbank

From here, it’s just a matter of finding a good product to sell.   Here are the niches we’re going to be looking for:

  • Back pain
  • Bankruptcy
  • Conflict resolution at work
  • Detox diets
  • Fat kids
  • Foreclosure avoidance
  • Job hunting
  • Weddings
  • Writing sales copy

I’m going to look for one or two good products in each niche.  When that’s done we’ll narrow it down by consumer demand.

For now, go to advanced search.

CBSearch

Enter your keyword, pick the category and set the advanced search stats.     Gravity is the number of affiliates who have made sales in the last month.  I don’t like super-high numbers, but I also want to make sure that the item is sellable.  Over 10 and under 50 or so seems to be a good balance.

The average sale just ensures that I’ll make a decent amount of money when someone buys the product.   I usually aim for $25 or more in commissions per sale.  Also, further down, check the affiliate tools box.    That means the seller will have some resources for you to use.

This combination will give us 36 products to check out for back pain, unfortunately, none of the results are for back pain products.    After unchecking the affiliate tools and setting the gravity to greater than 1,  I’ve got 211 results.    Sorting by keyword relevance, I see three products, two of which look like something I’d be interested in promoting.   One has a 45% commission, the other is 55%.  The X-Pain Method has an initial commission of $34 and claims a 5% refund rate.   Back Pain, Sciatica, and Bulging Disc Relief pays $16, which will make it a potentially easier sale.  I’ll add both to the list for further research.

I’m not going to detail the search for the rest of the niches.  That would be repetitive.  You can see my selections here:

Now we’re going to go through a few steps for each of these products.

The Sales Page

We need to make sure the sales page doesn’t suck.    If the site doesn’t work, is hard to read or navigate, has a hard-to-find order button, or just doesn’t look professional, it’s getting cut.

  • Raw Foods is eliminated.  The sales video is horrible and the order link is at the bottom of several screens worth of nothing.  It’s a crap site.
  • The 7 day foreclosure-avoidance product is out.  Site’s down today.  I want reliability.
  • Management Training By The Book is out.  I don’t like typos on the sales page, especially in the page title.

The Email List

If it has an email subscription form, we’ll need to subscribe, then double-check to make sure our affiliate information isn’t getting dropped in the emails.   If it is, the seller is effectively stealing commissions.  In the interest of time and laziness, I’m going to eliminate anyone pushing for an email subscription.  It’s harder–and time-consuming–to monitor that.  On of my niche site had a seller completely drop their product.  Instead, they pushed for email subscriptions so they could promote other products as an affiliate.  Absolutely unethical.

  • Wedding speeches is eliminated for  throwing a mandatory email entry into the order process.  There’s no guarantee they are up to anything shady, but I’m taking the simple route.

Checkout and Credit

Finally, we’re going to visit the checkout page.  You need to do this from every links in the newsletter and the links on the sales page, just to make sure you’ll get your money.

The way to tell who’s being credited is to look at the bottom of the order page, under the payment information.   It should say [affiliate = xxx] where xxxis your ClickBank ID.   Anything else, and the product gets cut from the list.

When you are checking these, don’t click on every possible link at once.  That confuses the cookies. Do one at a time.  I tried to do it in one batch for this post and lost half of the cookies.  If it weren’t for the fact that I already own one of the products and bought it through my own link and got credited, I would have been talking undeserved trash about thieving companies.

Other Factors

Sometimes, when you’re examining a product, it just doesn’t feel right.  When that happens, drop it.  There are millions of other products you can promote.   In this case, I’m dropping the anger management program because, in my experience, angry people don’t think they are the problem.  Here’s a life tip:  If everyone else is a jerk, the problem probably isn’t everyone else.

  • Another important factor is the sales page itself.  If it doesn’t make you want to buy the product, why would anyone else?
  • Amazing Cover Letters is eliminated because it’s too easy to overlook the buy link.  If I have to hunt for it, it’s losing customers.
  • Amazing Wedding Planning is getting eliminated because I don’t like the sales page.  The buy link is easy to overlook, and it doesn’t compel me to buy.

Now we’re down to 10 products in 6 niches.    At this point, we’re comfortable with the sales pages and we know that they are crediting commissions.   As it stands right now, all of the products are worth promoting.

We’ll make the final determination after doing some heavy keyword research in the next installment.   That’s where we’ll find out how hard it is to compete.

Any questions?

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Toxic People

Business, Life

You should never be in the company of anyone with whom you would not want to die.

-Duncan Idaho, from God-Emperor of Dune

Some people suck the life out of everyone they encounter.   Whether it be through lies, unreasonable demands, emotional abuse or manipulation, or just a vile personalty, the people they meet are worse off for the encounter.   The people they interact with every day are screwed.

My time is too precious to waste any of it unnecessarily on people who remove value from it.   I like being with people who enrich my life, instead.

Unfortunately, since I’m not an advocate for the use of hitmen, not every toxic person is easy to eliminate from your life.

Toxic people come in 3 basic varieties:  professional, personal, and family.   There is some overlap between the categories.

The personal category is easiest to deal with.  These people aren’t relatives or coworkers, so you won’t see them at family gatherings or at work.     I’ve dealt with these people in two ways.

First, there is the direct approach.  One former friend, who was really only a friend when it was convenient for him(a pure leech), got told that he wasn’t invited to one of our parties because I was inviting his ex-wife, instead.    That was the last time he called me.

The second option is far more passive.   I set up a contact group in my phone called “Life’s too short”.   At first, I set it up with a fairly insulting ring tone, but I later switched it to no ring at all.   I don’t know they’ve called until I check my voicemail.   It’s far less direct, but also far easier than the direct approach.

Dealing with the toxic people in your family is more complicated.   You’ll see them at holiday gatherings, or hear about them during unrelated visits.   You probably have a lot of memories growing up with them, and may feel some level of obligation–deserved or not–to maintain contact.   It’s hard to break a tie that you’ve had your entire life.

Can you fix their behavior?  It’s worth trying to have a frank discussion about how they are treating you, or the things they are doing.    If the problem is that they are constantly bringing over their methhead boyfriends, banning the drug addicts from your home, while still welcoming the relative may be an acceptable fix.  If the problem is a constant need to belittle you, demanding they stop may work.   If the problem is a lifetime of emotional abuse, it probably isn’t fixable.

Is banishment an option?   Can you put that creepy cousin on the Life’s Too Short list?  You’ll still have to deal with him at family gatherings, but you can always leave the room when he comes in, right?   Don’t engage, don’t participate in any conversation beyond a polite greeting, and don’t offer any encouragement towards regular contact.

It’s possible that it won’t be possible to fix their behavior and that you won’t want to banish the offender.   If, for example, the offender is your mother (Not you, Mom!), you may feel a sense of obligation to maintain contact, or even be a primary caregiver at times.     This is a line nobody else can draw for you.   At some point, the current bad behavior could overwhelm the past obligations.   When that happens are you prepared for it?  That can be a traumatic break.

The other option, as cold as it sounds, is to wait it out.  Nature will take its course, eventually.   Can you wait that long, while maintaining your sanity and emotional equilibrium?

Professional toxic people include customers, vendors, and coworkers, none of whom are easy to get rid of.

If you own the business, you can fire your problem customers if the hassle outweighs the benefits you get from the relationship.   You can find a new vendor, and you can fire the problem employees.

What happens if you are an employee?

If the problem is your boss, your options are to suck it up, talk to his boss, or find a new job.   If the first is intolerable, and the second is impossible, it’s time to polish your resume.

If the problem is a vendor, you’ve got some options.   Document the problems, first.  Does he make inappropriate jokes, or badmouth you to your customers?  Then, research the alternatives.   Does one of his competitors offer an equivalent product or service?  Take the documentation and research to your boss, or whoever makes that decision, and see if you can get your company to make the switch.  The other option, is to request someone new to deal with at the vendor’s company, but that may not always be possible.

Finally, we come to the problem of toxic coworkers.

Some coworkers have the same problems as a toxic boss.  Is the company vice-president the boss’s baby brother?   You’re probably not going to find a win there.   You’ll have to suck it up or move on.

Is the problem person working in an unrelated department doing unrelated tasks?   It may be possible to start taking breaks at different times and leave him where he belongs: in the past.

Is the difficult individual sharing an office with you, demanding everything be done his way, and throwing daily tantrums?   This is the one that has to be dealt with.  He’s the one sucking the life out of you every single day.

First, start making use of a voice recorder.  If you’ve got a smartphone, you’ve probably already got one.  Otherwise, drop the $20 to buy one.   This lets you document the evil.   When his behavior goes hinky, record it.

Second, stand up for yourself.  If he’s making unreasonable demands, tell him it’s inappropriate.   He’s a bully, and bullies tend to back down when they are confronted.

Third, make sure the boss knows about the behavior.  Yes, this is tattling.  Get over it.  If he wasn’t acting like he was a spoiled 4 year old, you wouldn’t have to tell the boss that he was.   If the boss doesn’t know there’s a problem, he can’t deal with it.

Fourth, for any problem that isn’t directly aimed at you, ignore it.   If he makes a habit of throwing a tantrum because somebody emptied the coffee pot, or because the company switched health plans, let him.   Only get in the way if it’s directed at you.  Over time, the tantrums will get more noticeable and out of hand, forcing the boss to deal with it, preferably by handing him a pink slip.

Your goal is documentation, awareness, and avoidance.  Make the worst of it go elsewhere so you can be as productive as possible, document what you can, and let the boss become aware of the situation and how bad it has become.   And be patient. This isn’t an overnight fix.

How do you deal with the toxic people in your life?