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How to Build a Business on Cannibalism

Last week, my wife posted on Facebook that she was frustrated with her job hunt.

HUFU: The healther human flesh alternative.
HUFU: The healthy human flesh alternative.

An hour later, she got a call from someone she hadn’t talked to in 10 years.  He wanted to talk about a great business opportunity.  He wouldn’t say what it was, but wanted to bring a friend over to discuss it.

Fast forward to last night.

The night my wife agreed to meet with the old friend.

The meeting we forgot about.

So we invited our friend and his friends into the house.   We sat down at the dining room table to hear the pitch.  Our friend is just getting started so his “friend” delivered the pitch.

While I was waiting for him to explain the business, he was showing us pictures of he and his wife traveling  around the country.

Instead of explaining the product, he asked about our most expensive dreams.

Instead of telling us how the marketing worked, he mentioned something about utilizing the internet–and i-Commerce–and talked about changing our buying habits.

Instead of showing us a product, he talked about driving volume and building a team.

There was nothing concrete, but a lot was said to ride on the dreams of people who are frustrated with their income or are living paycheck-to-paycheck.

More than an hour into the presentation, it was revealed that the “product” is a buying portal to allow people to buy Amway products from your personal Amway store.

Freaking Amway.

How do they find your personal Amway store, you ask?  I don’t know, because you are supposed to be your own best customer.  You make money by buying the products you use anyway, but buy them from Amway.   For example, there’s the $10 toothbrush, the $16 baby wipes, or the $38 toilet paper.

For six frickin’ rolls.

Seriously, this stuff is meant to touch my butt once.   I don’t need it made from pressed gold.

As for the visual…you’re welcome!

So I sell a kidney to buy enough toilet paper to keep my nether bits clean for a month and I get one point for every $3 I spend.   I figure that’s about 50 points per month, given the foot traffic our bathrooms see.

If I hit 100(I think, he didn’t leave the paperwork) points, I get 6%(again, I wasn’t taking notes) back at the end of the next month.  For the sake of the math, I’m going to double the number of butts in my house.   100 points means I need to spend $300.    That’s 47 rolls of toilet paper.  In exchange for this $300–and on top of gold-embroidered silk I now get to flush down the toilet–I’ll earn $18.

I know exactly how much toilet paper I buy right now.  Amazon sends me a 48 roll package every other month for $31.42, shipped.

To simplify, Amway is offering me the ability to spend $300 to get $18 plus $31.42 worth of toilet paper.  I’m supposed to end my financial worries by turning $300 into $50 every month.

Yay!

[Note to self:  Demolish Amway’s business model by starting a company that will let people turn $200 into $50, without the nasty overhead of stocking overpriced crap.  A 33% increase in efficiency will make me rich!]

But wait, say the imaginary Amway proponents that I hope aren’t frequenting my site, you’re forgetting the most important part!

Oh really?

There’s also a thing called a “segmented marketing team”.  To the rest of the multi-level marketing world, this is known as your downline.  If you can con your family and friends into turning their $300 into $50 every month, then help them con their family and friends into turning $300 into $50 every month, you’ll get rich!  Amway has apparently figured out a way to share a small fraction of their 600% markup with their victims to make them feel like it’s a business opportunity instead of a robbery.

If I get 9 people in my “business team” and each of them build out their team, I get the coveted title of “Platinum Master” or whatever.  All I have to do is sell the souls of 72 people and I can make a ton of money!  If each member of my downline turns $300 into $50, Amway will get $18,000.  In exchange for delivering those souls, the “average” Platinum Ninja makes about $4500 per month.  That’s about $12,000–free and clear–for Amway.

When your business model consists entirely of your sales force doing all of the buying and consuming, it’s not a business model, it’s cannibalism.

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Funerals Cost Too Much

When my mother-in-law died, we weren’t prepared to pay for her funeral.    We were three years into our debt repayment and were throwing every available cent at our last credit card.  We had a couple of thousand dollars in savings, but that was earmarked for property taxes, braces, and a few other things that make money go away.

Then we found out we had a $1500 bill just to get her released and moved to the funeral home.

And catering for the funeral.

And programs.

And the grave, marker, and urn.

Scratch the last one.  My mother-in-law prepaid for her grave site and had a funeral insurance policy to cover the marker, cremation, vault, and urn.  She paid $800 and saved us nearly $1900 last spring.

By the end, we spent about $2500 for everything, including a reception at the funeral home.

I can’t describe how helpful that was.   We couldn’t have covered it without debt, and the money we inherited was months away.

A little pre-planning on her part smoothed out the hardest time in our lives.

In 2009, the average cost for a funeral was $7,755.  That’s a lot of cake for something that often catches you by surprise.   In 2012, the average savings balance  in the U.S. was $5,923.

Unexpected funeral expenses are a “wipe me out” expense.  In a flash–a heart attack, a car accident–your life savings can get sucked into death expenses, leaving your family with nothing.

That reminds me, it’s time to buy a pair of grave plots.

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Multiracial Skinhead Love Triangle

English: A goat
English: A goat (Photo credit: Wikipedia)

“Honey, here on national television, in front of a live studio audience, I’ve got a secret I’d like to share.   You’re not our child’s mother.  I’ve been sleeping with the milkman.  And the goat.  Your mom is the star of my new adult website.  With the goat.  And the milkman.  I’ve got three other families, in three other cities.  I lost the house to my gambling addiction.   Those sores?  Herpesyphiligonoritis.  I got it from the foreign exchange student we hosted before I moved her to Dubuque and married her.  The goat gave her away.  The milkman cried.   Oh, and I wore your panties to the Illinois Nazi reunion.   I know how much you hate Illinois Nazis.  But I still love you.  And your sister.  Especially your sister.  She does that thing with her tongue….”

Why would anyone go on national television to share things like that?

More interesting: why would anybody stay on stage after hearing that?

Stay tuned.

I have this friend.  He bought a couple of cars.  He’s got some issues with money, partially revolving around a need to keep his assets below a certain threshold.   So he put the cars in his girlfriend’s name.  I know, it’s slightly crooked, but that makes the story more fun.

They broke up.

Recently, she called him to say she was suing him for the cars.  She wanted them.  She wanted to hurt him.  She was mean.   Somehow that turned into them agreeing to settle the case on Judge Joe Brown, on national television.

My friend spoke with the show’s producer, then last week, he was flown to California and put up in a hotel for a couple of days.   When he arrived at the TV studio, he was informed that it wasn’t Judge Joe Brown, but a new show that will start airing in the fall called, The Test.   According to CBS, The Test “is a one-hour conflict resolution talk show that will use lie detector and DNA tests to settle relationship and paternity disputes among the guests.”   Coincidentally, CBS also owns Judge Joe Brown.

My friend got on stage with Dr. Phil’s son, Jay McGraw, and was accused of cheating on his girlfriend and stealing her identity.   Lie detectors.  Yelling.  Accusations.

Why did he stay?

He wasn’t given his return plane ticket until they were done filming.

When he was done, they handed him a voucher for cab fare and the itinerary for his return flight.  Until then, he had no other way to get home.

That’s why people stay on stage.  It’s probably also why none of those shows ever have people with money of their own; they can find their own way home in a pinch.

Interesting side note:  The show paid $200  and booked the cheapest possible return flight, with a 6 hour layover.

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Tootsie – Does Beauty Have to be Expensive?

Cover of "Tootsie - 25th Anniversary Edit...
Cover of Tootsie – 25th Anniversary Edition

Many remember Dustin Hoffman dressed in drag in the classic film Tootsie, a movie that he now says made him realize how many women he’s missed out on meeting in life simply because he judged them by their looks. Every year women spend thousands of dollars on beauty products and cosmetics, hoping to increase their appearance and become attractive enough to the outside world. Although there are various degrees of beauty, it undoubtedly is usually determined by the amount of money spent to enhance features and upkeep the overall look.

Although natural beauty does exist in our society, it is few and far between to find a woman who needs a minimal amount of makeup and hair product to appear beautiful enough to meet society’s standards. Styled, highlighted hair is crucial for an attractive look, requiring professional services to be done on the hair by a salon. Although it may be cheaper to spend $5 on a box of hair dye at the supermarket, the hair won’t look as full or healthy without a professional technique applied. A woman’s hair is bound to look more attractive by spending the extra $100 by visiting a stylist who knows their craft.

The length of a woman’s hair often creates a more attractive look in the U.S., which is difficult to achieve with flat irons and curlers that create breakage and brittle hair from the heat. Women are now resorting to having hair extensions installed every three to five months to achieve beautiful hair that has a fuller texture and longer length, costing an average of $700. They can resort to shorter hair that saves a large amount of money, but they’re ultimately compromising a large part of their looks.

There’s a reason that celebrities appear more beautiful than the rest of the population, as their high school photos often show them to look like typical people. By spending thousands of dollars on personal trainers, stylists, and makeup artists, their appearance is immediately enhanced with the finest tools and products on the market. They are also able to have help with experts who have more knowledge on what creates the best look for their features.

Although beauty does not have to be expensive (just look at exotic women in Columbia and Brazil who are anything but high maintenance), it unfortunately is a requirement in the U.S. where rich housewives rule the reality shows and runways. True beauty is often defined by breast and waist sized, which few women can live up to, resulting in thousands of dollars spent on breast implants and liposuction, often impossible to attain otherwise.

Beauty may be in the eye of the beholder, but few men will argue that Angelina Jolie is unattractive or that Heidi Klum looks homely. The majority of men can agree when a woman is beautiful, and few women catch attention with a homemade manicure and dyed hair that came from a box. Perhaps going au natural will become a new trend in the coming years, but for now it’s expensive to be a woman, and even more costly to be a beautiful one.

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Integrity

The true measure of a man’s integrity is not what he will do, but rather what he won’t do.
-Flannery O’Connor

Have you watched a TV lately? Have you noticed that most sitcoms are based entirely on dishonesty? If the characters would stop lying to each other, the premise of most shows would fall apart. How much humor can be found in getting caught in a lie, week after week? If I lived in one of those homes, there would be a divorce happening immediately.  There’s no integrity in any of the relationships.

Integrity means no lying, cheating, or stealing.  It means you deal with everyone honestly and honorably.  You don’t cheat on your wife, or make BS excuses to your kids.  You have to make sure you have nothing to feel guilty about and expect the same from the people you deal with. It’s not always easy. If a waitress accidentally forgets to ring up a meal, or a store clerk only rings up one DVD, or the scanner borks itself and give an extra 50% off, you speak up, even if it costs $100. That’s honesty.

Ultimately, what you do during the day, you have to sleep with at night. This includes avoiding responsibilities.  Always do what you say, barring forgetfulness, and in that case,  make up for it immediately.  Don’t break promises,  don’t skip out on debts, and don’t get into commitments you have no intention of honoring.

I’ve discovered that the best way to keep your stories straight is to only tell the truth. I don’t have to coordinate an alibi or remember which lie I told to which person if I am honest in all of my dealings. It’s not the easy path. It would be easier to sneak large purchases into the house, or tell my wife I was working late instead of going out for a beer. There are a lot of shortcuts I refuse to take with my life. People act like I’m stupid because I won’t cheat anyone. I enjoy being treated like that, because it means I know who to avoid in the future.  If you break promises, lie, cheat, steal, or skip out on your responsibilities, I don’t want to associate with you.  Honesty is an important part of my life and relationships.  I won’t apologize for that.

What are your core values?