- Uop past midnight. 3am feeding. 5am hurts. Back to bed? #
- Stayed up this morning and watched Terminator:Salvation. AWAKs make for bad plot advancement. #
- Last night, Inglorious Basterds was not what I was expecting. #
- @jeffrosecfp It's a fun time, huh. These few months are payment for the fun months coming, when babies become interactive. 🙂 in reply to jeffrosecfp #
- RT @BSimple: RT @bugeyedguide: When we cling to past experiences we keep giving them energy…and we do not have much energy to spare #
- RT @LivingFrugal: Jan 18, Pizza Soup (GOOOOOD Stuff) http://bit.ly/5rOTuc #budget #money #
- Free Turbotax for low income or active-duty military. http://su.pr/29y30d #
- To most ppl,you're just somebody [from casting] to play the bit part of "Other Office Worker" in the movie of their life http://su.pr/1DYMQZ #
- RT @MoneyCrashers: Money Crashers 2010 New Year Giveaway Bash – $8,300 in Cash and Amazing Prizes http://bt.io/DQHw #
- RT: @flexo: RT @wisebread: Tylenol, Motrin, Rolaids, and Benadryl RECALLED! Check your cabinets: http://bit.ly/4BVJfJ #
- New goal for Feb. 100 pushups in 1 set. Anyone care to join me? #
- RT @BSimple: Your future is created by what you do today, not tomorrow"— Robert Kiyosaki So take action now. #
- RT @hughdeburgh: "Everything you live through helps to make you the person you are now." ~ Sophia Loren #
- Chances of finding winter boots at a thrift store in January? Why do they wear our at the worst time? #
- @LenPenzo Anyone who make something completely idiot proof underestimates the ingenuity of complete idiots. in reply to LenPenzo #
- RT @zappos: "Lots of people want to ride w/ you in the limo, but what you want is someone who will take the bus w/ you…" -Oprah Winfrey #
- RT @chrisguillebeau: "The cobra will bite you whether you call it cobra or Mr. Cobra" -Indian Proverb (via @boxofcrayons) #
- RT @SuburbanDollar: I keep track of all my blogging income and expenses using http://outright.com it is free&helps with taxes #savvyblogging #
- Reading: Your Most Frequently Asked Running Questions – Answered http://bit.ly/8panmw via @zen_habits #
Side Hustle: Garage Sale Management
Pre-sale preparation and marketing are important, but ultimately, the money comes from how you manage the sale.
How many people will you have staffing the sale? There are a few considerations here. How many people are involved in the sale? How many people can take the time off? It’s best to have three people at the sale at all times. Two people can manage the money while the third plays salesman and security. Staffer #3 is in charge of watching for price-tag swaps or other theft, answering questions, and trying to upsell. It also allows for breaks, which, if you’ve ever spent a day in a garage drinking coffee, is important.
When are you going to be open? You don’t want to open so early you don’t have time to wake up and get ready for the sale, but you don’t want to open so late the professional garage-salers drive past and forget about you. Plan to open sometime between 7 and 9. When will you close? Staying open until 6 will catch most of the after-work crowd, but it makes for a long day, but closing at four cuts out a lot of the late-day shoppers. Our hours were 8-5, which seemed to be a good compromise between a long day and the best sale.
[ad name=”inlineleft”]Don’t be afraid to shut down. The first day of our sale was cold, wet, and miserable. We had to canopies in the driveway, but everything was getting wet, anyway. Traffic was slow and we weren’t enjoying ourselves, so we shut down. Lunch and a nap improved our outlook considerably. At the end of the day, we start packing up, even if people were there. We tried to only pack what they had looked at, and we didn’t try to rush the potential customers, but we did let them know that the sale was ending for the day. The folks who came in half an hour after close on the last day seemed upset that we didn’t unpack everything for their amusement.
Our layout was designed to get everything easily visible while maximizing traffic. The first day, we were confined to the garage and tents, so space was limited. There were baskets under each of the tables. That forced people to crouch and block each other. The second day, we expanded to fill the driveway. Our tables were organized in 3 rows–a “U” shape with a double-wide row of tables in the middle. This allowed people to see everything in one pass. The middle row had periodic breaks so we could move around to help the customers. The pay table was in the middle of one of the outer rows, which let us monitor the entire sale.
Find someone to watch the kids and pets. If you have to keep an eye on your children, you aren’t watching the customers or giving them the attention they need. Your dog–no matter how well-behaved–is a liability. It will be stressed at the people. Some customers will be allergic or afraid. Just don’t do it.
Ideally, you will have someone who isn’t taking money, knows a little bit about most of the merchandise, and isn’t too shy to talk to strangers. His job is to wander around, answer questions, and help people decide if they want an item. He’s the sales-weasel. If he’s pushy, he’ll chase off the customers, but if he’s hiding, he isn’t making any money. Unusual items should have a sign attached explaining why they are special, so the sales-weasel doesn’t have to explain it to everyone.
Every single item should be priced, but not everything needs to be priced individually. We priced all of the movies in a group. “VHS: $0.50 or 5 for $2, DVD $3 or 4 for $10”. Nobody should have to ask what an item costs. If there are multiple people doing a sale together, make sure everyone is using colored price tags to identify who is selling what.
People come to garage sales expecting to find good deals. If they don’t, they’ll leave. Our rule of thumb for pricing was about 25% of retail, with wiggle-room for the item’s condition. New-in-the-box sometimes made it up to 50% of retail. Our goal was primarily to reduce clutter, so a lot of items were priced at 10%. You have to keep in mind that, if you price things too low, people will assume there is something wrong with it and not assign a value in their own minds. Price it at what you would be willing to pay in a garage sale, then mark it up–just a bit–to account for haggling.
People love to haggle at garage sales. It gives them an opportunity to brag about the great deal they fought for. Try to accommodate them. One of the people participating in our sale was selling antiques with a definite value. She didn’t want to haggle on any prices, so we simply hung up a sign that read “All white-tagged prices are firm.” Everyone else was willing to accept almost any reasonable offer. Our most important rule for accepting a price? If you pissed me off, I didn’t budge on price. Insult me, or offer 1/10 of the price, and my defenses go up, bringing your final price with it. Talk nice and use some common sense while haggling, and you got what you asked for.
[ad name=”inlineright”]Could we have maximized the sale more? Probably. I had intended to hang up a sign that simply said “$100” to set a high anchor-price on everything, but I forgot.
Note: The entire series is contained in the Garage Sale Manual on the sidebar.
Update: This post has been included in the Carnival of Personal Finance.
Book Review: Small Message, Big Impact
I was recently given an advanced reader copy of Small Message, Big Impact by Terri L. Sjodin. It’s a book on crafting an effective and persuasive elevator speech.
An elevator speech is, according the the author, “a brief presentation introducing a product, service, philosophy or an idea. The name suggests the notion that the message should be delivered in the time span of an elevator ride, up to about 3 minutes. Its general purpose is to intrigue and inspire a listener to want to hear more of the presenter’s complete proposition in the near future.” It’s a 3-minute speech you give to intrigue someone enough that they will let you give a real presentation.
A lot of people–probably most–use their 3 minutes of unexpected access as an “information dump”. They pour as much data as possible into their audience. According to Sjodin(and I agree!), and elevator speech needs to be primarily persuasive, not informative. You need to include enough information to back up your persuasive arguments, but too much information is at least as bad, if not worse, than too little.
An elevator speech is either a sales pitch or a waste of time. You are selling the right to give more detailed information at a later time. The elevator pitch is not about making the sale. It’s about advancing the ball toward the eventual sale.
Who needs an elevator pitch? You do. Everybody sells. Even if you don’t have a product, a service, or a business, you have yourself. Can you pitch your boss on why you deserve a raise or a promotion?
The author walks you through creating an elevator speech that takes advantage of Monroe’s Motivated Sequence to advance your goal, whatever that is. She’ll teach you how to grab your audience’s attention and make them recognize a need for change. You’ll offer a solution, help them see the super-ninja-awesome future you’re offering, and give them a clear call to action. All in 3 to 5 minutes. Small Message, Big Impact will also teach you to provide a clear progression through those steps, making it easy for your target to say yes.
You’ll learn the basic outline of an elevator speech, including how to grab your target’s interest, build a persuasive case, and establish credibility when you’ve been surprised with a few moments of access. The three pieces of any successful presentation, from an elevator speech to a full-day presentation are
- Case. If you can’t make your case, nothing else matters.
- Creativity. You won’t win by being the same as everyone else. The same product, the same service, the same buzzwords won’t differentiate yourself from the competition.
- Delivery. Stumbling, stammering, and talking to the wall will make the the best product and the most creative presentation sound like crap, every time. You need to build your presentation and practice it, so you come across and smooth an knowledgeable.
One of the best ways to sound credible, which will assist your delivery like nothing else, is to use an authentic voice. Be sincere and sound it. Believe in the material and yourself. Know the material–inside and out–and practice it until you can deliver it smoothly, even if that means enlisting a friend for speech practice.
Of the books I’ve reviewed, I think this is my favorite. If you need to design an elevator speech or improve the one you’ve been using, you should read this book. Even if you don’t care about an elevator speech, the book provides a decent education on persuasive selling that easily carries over to the written word.
How would you(or do you) use an elevator speech?
One Year Later….
In April of 2009, I told my wife we were either going to straighten out our finances or file bankruptcy. At that time, we had $90,394 in total debt, including $30,000 in credit card debt. It hasn’t been easy, but we are working out way out of that hole. Since then, we have paid down more than $30,000. That’s not $30,000 in payments, but $30,000 less debt. We are now less than $60,000 in debt. We have entirely stopped accumulating more and I don’t remember the last time we carried a new balance on a card or had to use our overdraft protection. Next month, my car will be paid off, 10 months early.
Given my new-found fanaticism, I spent the next 6 months or so evangelizing about our debt repayment. Eventually, I decided to share my thoughts and progress with the world and launched this site on December 1, 2009. Today is my anniversary.
Here we are, 234 posts, 695 comments, and 17, 661 spam later. You all rock. Except the spammers.
To say thank you, I’m giving away a $100 Amazon gift card to some lucky reader. Yes, I rock, too.
There are several ways you can enter the drawing:
1. Subscribe to Live Real, Now, either by RSS or email. If you are already subscribed by email, you are automatically entered. To show me you have subscribed by RSS, there is a contest code in the feed. Just post that in the comments. (1 entry)
2. Follow me on twitter and tweet the following: “@LiveRealNow is giving away $100. Come get some! Follow and RT to enter! http://bit.ly/f1roKM #Giveaway #Yakezie” (1 entry possible per day. Every day you retweet this is another entry!)
3. “Like” LRN on Facebook. This is easy, just click the little ‘like’ button on the left. If you’ve already done that, you have already entered once.(1 entry)
4. Send me an email at Jason <AT> LiveRealNow <DOT> net telling me what you would like to see me write about more (or less!). You can also use the contact form. (1 entry)
I’m closing this down on the 15th. That’s 18 possible entries for $100 you may win early enough to help with some last-minute Christmas shopping.
UPDATE:
And the winner is…Claudia! Congratulations. Email sent.
Getting Out of Debt: The Prime Rule
The American Dream has been perverted. Life, liberty, and the pursuit of happiness has been cruelly warped to mean
“Toys, free stuff provided at the expense of others, and the ability to buy and do anything I want without regard for the consequences.” To fund this horrible new dream, the people who can’t convince a government program to finance it for them often turn to credit. Credit is the art of putting your future into hock for something that you probably don’t need or want and that won’t work by the time you are finished making payments.
Ick. I’ve chosen not to live my life that way. Every day, more people are waking from the consumerism fog and deciding to reel their lifestyles back in and take control of their lives. They take a look at the world around them, compare it to their check register, and realize that it’s just not sustainable. You can’t survive on credit forever. Eventually, you will realize that there isn’t enough money to continue to buy things today on tomorrow’s paycheck.
What’s the first thing you should do when you decide that a “normal” life—a life in debt—isn’t the way you are going to live your life?
Well, when you find yourself standing in a grave, stop digging. You can’t dig yourself out of a hole and you can’t borrow your way out of debt. If you want to get out of debt, you need to stop using more debt. Period.
It may seem impossible, and the people around you may try to convince you that you are crazy. It is not impossible, just time-consuming. Short of finding an insane amount of money hiding under your front step or a winning lottery ticket blowing across the sidewalk, there are no shortcuts to getting out of debt. It’s just a matter of making the payments and not using more credit.
As far as the haters, screw ‘em. They are brainwashed into thinking their unsustainable and insane lifestyle is not only normal, but necessary. You don’t get life advice in a padded room, and you don’t plan your finances with a debt-addict.
Getting out of debt is a simple process, but that doesn’t make it easy. It only has two real steps: stop using debt, and keep making the payments.
5 Life Altering Lessons I Learned From My Debt
Several years ago, my wife and I dug ourselves into debt pretty deep. It wasn’t as bad as some, but it was much worse than anybody could actually want. Recognizing the problem as a problem was a life-changing event. From there, I’ve been examining every thing else about my life. As part of that examination, I’ve spent a lot of time really thinking about the ultimate causes of the debt and what it has taken to motivate ourselves to get rid of it.
I’ve realized a few things:
- The things I want right now do not matter. I own around 2000 movies. Up until last spring, every time I went into a store that sold movies, I’d peruse the cheap rack and buy 2-3 moves. I’d watch them all, but the vast majority were only ever watched once or twice. The rest may as well have been rented. I wanted them and I wanted them “right now”, but after watching them once, the value vanished. Most things I’ve bought on a whim lost their value to me shortly after bringing them home. Planned purchases are enjoyable longer.
- The things I care about do not cost money. I cannot buy a kiss from my kids, or a hug from my wife. The school project my son did on his hero(Me!) is absolutely priceless. The TV, the smartphone, a new car, these things are fleeting. Teaching my kids to read or ride a bike, getting beat by a 6 year old at chess, these things will last us all forever. It took $30,000 of unsecured consumer debt to drill that lesson home.
- Instant gratification is easier than security, but not nearly as gratifying. It is incredibly easy to buy what you want when you want it. It is much harder to postpone buying something until you can afford it. Once you build that habit, and see the savings of delayed gratification, it’s worth it. There is a comfort in having a few months worth of expenses in an emergency fund that no amount of knickknacks can match.
- I like getting stuff more than I like having stuff. It’s easy to succumb to the temporary high of a quick purchase. It’s easy to train yourself to crave that high to the point that it’s impossibly to walk out of a store without buying something. I did that. When I cleaned out my entire house this spring, I came to the realization that I don’t need–or even want–most of the things I own. I wanted it once, but once I had it, the infatuation was gone. I didn’t have many problems unloading most of my crap. It felt good to get rid of it.
- Owing money sucks. The borrower is slave to the lender. When our debt exceeded our annual income, we were working 3/4 of the time just to stay afloat. Instead of being able to spend my time and money on the things that matter, I was forced to spend thousands of hours just covering interest and pretending to make progress on my shackles. That’s not how I recommend spending your life. Time is the one thing you have that you can never get back. Don’t waste it on crap like debt.
Have you learned anything from your debt?
